May 14, 2014 - Sony’s most recent digital initiative, called "One Stadium Live," is a one-of-a-kind social media campaign dedicated to soccer fans around the world. Comments
Apr 25, 2014 - Burt's Bees' new campaign finds a home in customers' online calendars, which is uncharted territory for digital marketers. But will it be seen as helpful and entertaining, or invasive? Comments
Mar 31, 2014 - This is a roundup of new hires and promotions in the digital marketing industry during March. Comments
May 24, 2013 - VLT Malaysia merger; IPG Mediabrands buys Interactive Avenues in India; and agency hires. Comments
May 22, 2013 - Isobar China preps for further growth; IPG Mediabrands creates new CEO role; and WPP's RedWorks hires new president. Comments
Nov 2, 2012 - NowLab execs from Australia, Shanghai, and Korea share emerging tech that's going to be hot in 2013 and why they matter for marketers. Comments
May 31, 2011 - MENY establishes little Stockholm in the Big Apple. Comments
Customer loyalty is imperative to success, but fostering and maintaining loyalty takes a lot of work. This guide is here to help marketers build, execute, and maintain a successful loyalty initiative.
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