Mar 30, 2012 - Optimize your CRM campaign with these location-based tactics. Comments
Dec 15, 2011 - China has domestic social websites and platforms similar to established Western sites leading to high adoption and consumption of social media in the country. Here's why. Comments
Jun 23, 2011 - Consider these two points to understand what drives people to play games and how to apply it in marketing. Comments
Jun 9, 2011 - Luxury brands such as Burberry and Johnnie Walker are using social media marketing to connect with Chinese consumers; here's how. Comments
Feb 15, 2011 - The ability to spot and discern trends that are hype will ensure your marketing campaigns achieve practical outcomes. Comments
Jan 13, 2011 - Marketers should not ignore location-based services in 2011 because the smartphone market will continue to boom within the region. Comments
Oct 6, 2010 - What are the opportunities of using augmented reality, location-based services, or other emerging technologies in your marketing campaign? Comments
2015 Holiday Email Guide
The holidays are just around the corner. Download this whitepaper to find out how to create successful holiday email campaigns that drive engagement and revenue.
Three Ways to Make Your Big Data More Valuable
Big data holds a lot of promise for marketers, but are marketers ready to make the most of it to drive better business decisions and improve ROI? This study looks at the hidden challenges modern marketers face when trying to put big data to use.
December 2, 2015
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Wednesday, December 9, 2015
5pm HKT / 5am ET