Marketing News & Expert Advice
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Jiepang
LBS Opportunities for Casino Marketers in Macau
Mar 30, 2012 - Optimize your CRM campaign with these location-based tactics. Comments
Social Media Opportunities in China
Dec 15, 2011 -
China has domestic social websites and platforms similar to established Western sites leading to high adoption and consumption of social media in the country. Here's why.
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Gamification for Sustainable Engagement
Jun 23, 2011 -
Consider these two points to understand what drives people to play games and how to apply it in marketing.
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Digital Luxury in China: Case Studies Show It's Not too Late to Start!
Jun 9, 2011 -
Luxury brands such as Burberry and Johnnie Walker are using social media marketing to connect with Chinese consumers; here's how.
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Digital Marketing Trends: What's Hype? What's Reality?
Feb 15, 2011 -
The ability to spot and discern trends that are hype will ensure your marketing campaigns achieve practical outcomes.
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Is Jiepang the Answer to Foursquare in the Chinese Market?
Jan 13, 2011 -
Marketers should not ignore location-based services in 2011 because the smartphone market will continue to boom within the region.
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How to Optimise Mobile Marketing in Your Media Plan
Oct 6, 2010 -
What are the opportunities of using augmented reality, location-based services, or other emerging technologies in your marketing campaign?
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MOST READ
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