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Zyrtec: Get Outside After You Play This Game

Susan Kuchinskas  |  Sports & Entertainment

May 29, 2013 - Zyrtec wants to encourage people to go outdoors and enjoy the fresh air by, paradoxically, getting them to play an online game. Comments

Heidi Cohen  |  Actionable Analysis

Social Media to Marketers: Get Over Yourself!

May 29, 2012 - Five ways to break through. Comments

ClickZ News Staff  |  Strategies

Execs & Accounts: MEC, JWT, Maiden Media

Mar 13, 2012 - Sharona Sankar-King becomes MEC's senior partner of digital analytics. JWT names European head of digital Comments

Anna Maria Virzi  |  Social Media

Marketers Warn Against Facebook Fatigue

eastman-jwt-social-week Feb 13, 2012 - At Social Media Week, JWT execs say hyper personalization and other factors could work against brands and social networks alike. Comments

Zachary Rodgers  |  Agency Spotlight

JWT Poaches CP+B's Jeff Benjamin, Goodby's Mike Geiger

geiger-benjamin-title2 Jan 11, 2012 - Both are heavy hitters in digital creative. Comments

Anna Maria Virzi  |  Mobile

Marketers Get Primed for a Mobile Future

Oct 3, 2011 - Marketers working with Verizon Wireless, IBM, Macy's, and Siemens take different routes. Comments

Joan Voight  |  Video

YouTube, JWT Collaborate on Branded Game for Zyrtec

Sep 28, 2011 - An online scavenger game attracts 1.5 million views within three weeks. Comments

Christopher Heine  |  Retail

JWT's New Lunchbox Packs Digital and Retail Sandwich

lunchbox Jul 20, 2011 - Legendary agency buys small shop with big clients. Comments

Christopher Heine  |  Social Media

Facebook Exec: Local Input Key to Ads for Global Brands

everson021511 Jun 3, 2011 - Carolyn Everson talks Facebook marketing. Comments

Christopher Heine  |  Strategies

SXSWi Video: JWT's David Eastman

eastman Mar 11, 2011 - CEO of legendary agency takes in the scene in Austin, Texas. Comments

Douglas Quenqua  |  Media Buying

JWT Acquires California Digital Shop

Aug 13, 2010 - Digitaria will keep its name and operate as an independent unit of JWT. Comments

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