Kantar

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ClickZ’s Super Bowl XLVIII Ad Preview

Jan 22, 2014 - Expect to see new players, new features, new strategies, and new faces in the 2014 Super Bowl ad game, as well as at least one TV show reunion. Comments

77% of Brands Aren't Using Online Video Advertising

online-video Dec 11, 2012 - A new study from Kantar Media has found that 77 percent of brands are using national TV advertising exclusively. Comments

Spending on Digital Ads Fell Sharply in Q4

Mar 12, 2012 - Search and display investments both fell about 6 percent. Comments

Kantar: Display Ad Gains Are Offset by Plunging Search Market

Dec 20, 2011 - Insurance, legal, and medical services firms slashed their search spend this year, researcher says. Comments

AT&T, T-Mobile Deal Collapse Is Good News for Ad Sellers

Dec 19, 2011 - Publishers no longer face the disappearance of wireless telco ad budgets. Comments

Display Spending Rose 13% in First Half of 2011

Sep 12, 2011 - Kantar Media broke out display and search ad data for the first time. Comments

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