Jan 22, 2014 - Expect to see new players, new features, new strategies, and new faces in the 2014 Super Bowl ad game, as well as at least one TV show reunion. Comments
Dec 11, 2012 - A new study from Kantar Media has found that 77 percent of brands are using national TV advertising exclusively. Comments
Mar 12, 2012 - Search and display investments both fell about 6 percent. Comments
Dec 20, 2011 - Insurance, legal, and medical services firms slashed their search spend this year, researcher says. Comments
Dec 19, 2011 - Publishers no longer face the disappearance of wireless telco ad budgets. Comments
Sep 12, 2011 - Kantar Media broke out display and search ad data for the first time. Comments
80% of internet users say they prefer to connect with brands via Facebook. 65% of social media users say they use it to learn more about brands, products and services. Learn about how to find more about customers' attitudes, preferences and buying habits from what they say on social media channels.
Latest research reveals 68% higher revenue per conversion for marketers who integrate their search & social advertising. In addition to the research results, this whitepaper also outlines 5 strategies and 15 tactics you can use to better integrate your search and social campaigns.
September 17, 2014
September 23, 2014
September 30, 2014
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