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Will Marin's IPO Let It Buy an Ad Server?

Susan Kuchinskas  |  Strategies

Feb 20, 2013 - Venture capitalists love the ad-tech sector, but Marin Software is one of the first filing for initial public offering. Comments

Melanie White  |  Search Marketing

Bid Management- Why It Matters

auction-bid-management Jan 22, 2013 - In a forever evolving complex digital landscape, marketers are turning to bid management platforms to streamline workflows and drive effective campaigns. Comments

Miranda Miller  |  Ad Industry Metrics

Cyber Monday Traffic, Mobile & Ad Spend Reach Record Highs

ibm-cyber-monday Nov 29, 2012 - Overall, Cyber Monday has proven the greatest online retail day in history, with paid search spend, site traffic, mobile traffic and total revenue all showing healthy growth. Learn more from comScore, Marin Software, IBM, Kenshoo and others. Comments

Melanie White  |  Strategies

Kenshoo Secures $12 Million in Late Stage Financing

counting-money Nov 5, 2012 - Digital marketing software company Kenshoo has raised $12 million in a late stage financing round led by Tenaya Capital. All existing Kenshoo investors including Sequoia Capital, Sequoia Growth Fund, and Arts Alliance participated in this latest round... Comments

ClickZ News Staff  |  Video

Execs & Accounts: SolutionSet, MediaWhiz, Kenshoo, SpotXchange

Aug 15, 2011 - SolutionSet and MediaWhiz join forces, SpotXchange heads to Australia. Comments

Julie Batten  |  Search Marketing

Tools for Advanced PPC Management and Reporting

Aug 16, 2010 - A look at two key types of PPC analytics and managements tools - automated campaign management and Web analytics suites. Comments

Zachary Rodgers  |  Display Advertising

Search Agencies Gain Momentum in Display Ad Market

Aug 4, 2010 - SEMs are buying more display media through data-driven platforms. Comments

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