Legal/regulatory

call-to-arms

A Call to Arms for Marketers

Apr 24, 2013 - Some of the proven marketing and PR techniques used by the NRA that marketers should be implementing. Comments

Do Not Track May Come by Year's End

leibowitz-ftc May 9, 2012 - Industry may want DNT to allow basic data collection; the FTC and others do not. Comments

Twitter Sues Five Alleged Spammers

Apr 5, 2012 - Social company tries to protect its marketing waters. Comments

European DAA And Privacy Ad Icon Coming Soon

selfreg-icon Apr 3, 2012 - Behavioral icon will move to Canada, too, and possibly Australia and South America. Comments

TRUSTe Mobile Ad Tool Aims to Plug Privacy Holes

Apr 3, 2012 - System lets them consumers set mobile tracking preferences. Comments

AdChoices Icon Under Scrutiny as DAA Seeks New Director

selfreg-icon Apr 2, 2012 - Around half of users surveyed had never seen the ad icon when showed it in context in August 2011. Comments

Senate Confirms FTC's Leibowitz for a Second Term

Mar 30, 2012 - Leibowitz has made online privacy, especially around ad tracking, one of his key issues. Comments

Yahoo Begins Honoring Browser Do-Not-Track Signals

Mar 29, 2012 - Becomes one of the first major ad sellers to support opt-out standard. Comments

FTC Wants Online Privacy Hub for Data Brokers

ftc-logo-gif Mar 26, 2012 - Agency publishes final privacy framework, reaffirming support for legislation. Comments

U.S. Lawmakers Demand iPhone App Data From Twitter and Facebook

Apple iPhone 4S Mar 23, 2012 - Senators investigating how 33 popular iPhone applications collect consumer data. Comments

U.S. and E.U. Stress Plans for Global Privacy Protection

eucommission Mar 19, 2012 - Leaders gathered today in Brussels and Washington, D.C. to discuss goals for a global privacy framework. Comments

Written Consent Required for SMS by October

textingsms Apr 17, 2013 - Now is the time to build your FTC/FCC/CTIA compliant program so you can deliver "instants of value" to your customers. Comments

The Case for Internet Advertising as Fraud

internetfraud Mar 21, 2013 - And how its participants are co-conspirators. Comments

Exclusive NY Event Helped Digital Advertisers Meet Mitch McConnell

mitch-mcconnell Jan 2, 2013 - Senate Minority Leader got $2,400 from The Interactive Advertising Bureau. Comments

Is Legal the Enemy of Social?

legal-laptop Oct 3, 2012 - How do you reconcile legitimate and necessary legal input with an active social program? Comments

Behind the Facebook Ads Class Settlement Shocker

Jul 12, 2012 - Facebook agreed to pay $123.5M, much of it in organization grants. Comments

Do Not Track Standards Not Settled in W3C Meetings

privacy-image Jun 25, 2012 - EU said Microsoft should be allowed to implement DNT by default. Comments

Obstacles Remain for Political Mobile Text Donations

politics-mobile-icon Jun 13, 2012 - Fees and other requirements could deter political campaigns from embracing mobile text fundraising. Comments

BBB Reveals BlueCava, Turn, and Others Needed Privacy Fixes

May 30, 2012 - Firms agreed to implement appropriate corrections. Comments

It’s Privacy Crunch Time for U.K. Site Owners

May 24, 2012 - Brands and publishers prepare for May 26 privacy directive deadline in U.K., as others wait. Comments

EU Wants Google to Help Solve Antitrust Concerns

eucommission May 21, 2012 - The EU Commission gives Google the chance to avoid fines and more stringent remedies. Comments

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