Levi's

Execs & Accounts: Wunderman Wins Levi's Digital Duties; Apple Names New iAd Chief

Jan 4, 2012 - Wunderman becomes Levi's first global digital agency; Todd Teresi will helm Apple's pricey mobile ad network. Comments

Levi’s Community Finds Mentors for Millennials

Nov 12, 2010 - A website pairs young women with "ambassdors" in several fields, but is off to a slow start. Comments

Levi's Rocks Facebook With Branded Content

nadasurf Oct 29, 2010 - Jeans company live-streamed a Nada Surf performance last weekend and added 45,000 "Likers" to its brand page. Comments

Levi's Targets Film Buffs With Gowalla, Watch Parties

gowallla Jul 30, 2010 - Jeans brand creates a nine-city geo-social program with Alamo Drafthouse. Comments

Social Media Marketing and Consumer Retail: It's About More Than Ads

Nov 9, 2011 - Look at the commitment that Walmart is making. Comments

Igniting the Social Graph: How to Create More Meaningful Brand Experiences

lacoste-featured Nov 7, 2011 - Brands from Intel and Adidas to DHL have started using the social graph to create immersive and customised experience for consumers. Comments

Levi's Facebook Ads to Hit 24 Countries

levis-goforth-bukowski Aug 9, 2011 - Video features Charles Bukowski poem, in possible homage to web parody of earlier Levi's effort. Comments

Social Storytelling: You, Me, and Angelina Jolie

Jul 22, 2011 - How six brands are using storytelling techniques. Comments

F-Commerce, the Arrival of the Facebook Consumer

May 10, 2011 - Retailers, businesses, and brands test approaches for commerce inside or influenced by Facebook. Comments

Facebook 'Sponsored Stories' Ads Take Hold [Gallery]

1sponsoredstories Feb 15, 2011 - Levi's, 1-800-Flowers.com, and Amnesty International are early brand purchasers. Comments

Blurry Lines in 2011: Social + Search + Media

Jan 4, 2011 - Four tactical opportunities marketers can apply to blend social, search, and display. Comments

Social Business - 3 Themes and 1 Item for Your To-Do List

Dec 29, 2010 - A look back and a look ahead on social marketing trends affecting business. Comments

Tale of Two Cyber Mondays: JC Penney Struggles, Levi's Thrives

jcp Nov 29, 2010 - Facebook was a sounding board for Cyber Monday shopping experiences; JC Penney fielded complaints all day about its slow site. Comments

Connecting the Social Web and Your Business

Nov 17, 2010 - Tapping into the social Web and connecting the source points of traffic with specific offers is the next wave you want to be riding. Comments

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