Levi's

Execs & Accounts: Wunderman Wins Levi's Digital Duties; Apple Names New iAd Chief

Jan 4, 2012 - Wunderman becomes Levi's first global digital agency; Todd Teresi will helm Apple's pricey mobile ad network. Comments

Social Media Marketing and Consumer Retail: It's About More Than Ads

Nov 9, 2011 - Look at the commitment that Walmart is making. Comments

Igniting the Social Graph: How to Create More Meaningful Brand Experiences

lacoste-featured Nov 7, 2011 - Brands from Intel and Adidas to DHL have started using the social graph to create immersive and customised experience for consumers. Comments

Levi's Facebook Ads to Hit 24 Countries

levis-goforth-bukowski Aug 9, 2011 - Video features Charles Bukowski poem, in possible homage to web parody of earlier Levi's effort. Comments

Social Storytelling: You, Me, and Angelina Jolie

Jul 22, 2011 - How six brands are using storytelling techniques. Comments

F-Commerce, the Arrival of the Facebook Consumer

May 10, 2011 - Retailers, businesses, and brands test approaches for commerce inside or influenced by Facebook. Comments

Facebook 'Sponsored Stories' Ads Take Hold [Gallery]

1sponsoredstories Feb 15, 2011 - Levi's, 1-800-Flowers.com, and Amnesty International are early brand purchasers. Comments

Blurry Lines in 2011: Social + Search + Media

Jan 4, 2011 - Four tactical opportunities marketers can apply to blend social, search, and display. Comments

Social Business - 3 Themes and 1 Item for Your To-Do List

Dec 29, 2010 - A look back and a look ahead on social marketing trends affecting business. Comments

Tale of Two Cyber Mondays: JC Penney Struggles, Levi's Thrives

jcp Nov 29, 2010 - Facebook was a sounding board for Cyber Monday shopping experiences; JC Penney fielded complaints all day about its slow site. Comments

Connecting the Social Web and Your Business

Nov 17, 2010 - Tapping into the social Web and connecting the source points of traffic with specific offers is the next wave you want to be riding. Comments

Levi’s Community Finds Mentors for Millennials

Nov 12, 2010 - A website pairs young women with "ambassdors" in several fields, but is off to a slow start. Comments

Levi's Rocks Facebook With Branded Content

nadasurf Oct 29, 2010 - Jeans company live-streamed a Nada Surf performance last weekend and added 45,000 "Likers" to its brand page. Comments

Levi's Targets Film Buffs With Gowalla, Watch Parties

gowallla Jul 30, 2010 - Jeans brand creates a nine-city geo-social program with Alamo Drafthouse. Comments

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