Marketing News & Expert Advice
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Levi's
Social Media Marketing and Consumer Retail: It's About More Than Ads
Look at the commitment that Walmart is making.
Levi's Facebook Ads to Hit 24 Countries
Video features Charles Bukowski poem, in possible homage to web parody of earlier Levi's effort.
Social Storytelling: You, Me, and Angelina Jolie
How six brands are using storytelling techniques.
F-Commerce, the Arrival of the Facebook Consumer
Retailers, businesses, and brands test approaches for commerce inside or influenced by Facebook.
Facebook 'Sponsored Stories' Ads Take Hold [Gallery]
Levi's, 1-800-Flowers.com, and Amnesty International are early brand purchasers.
Blurry Lines in 2011: Social + Search + Media
Four tactical opportunities marketers can apply to blend social, search, and display.
Social Business - 3 Themes and 1 Item for Your To-Do List
A look back and a look ahead on social marketing trends affecting business.
Tale of Two Cyber Mondays: JC Penney Struggles, Levi's Thrives
Facebook was a sounding board for Cyber Monday shopping experiences; JC Penney fielded complaints all day about its slow site.
Connecting the Social Web and Your Business
Tapping into the social Web and connecting the source points of traffic with specific offers is the next wave you want to be riding.
Levi’s Community Finds Mentors for Millennials
A website pairs young women with "ambassdors" in several fields, but is off to a slow start.
Levi's Rocks Facebook With Branded Content
Jeans company live-streamed a Nada Surf performance last weekend and added 45,000 "Likers" to its brand page.
Levi's Targets Film Buffs With Gowalla, Watch Parties
Jeans brand creates a nine-city geo-social program with Alamo Drafthouse.
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