Living Social

Disintermediation and the App Economy

May 31, 2011 - How the delivery of IP data through apps is changing how users access content. Comments

Groupon Mimics LivingSocial, Offers $1 Deals

grouponlivingsocial May 19, 2011 - Mobile deals initiative launches in Chicago. Comments

Geo-Deals Battle Royale: Groupon vs. Facebook vs... Scvngr?

battleroyale May 16, 2011 - Web and mobile players clash in the discounts space. Comments

What's the Deal? Groupon for Hamburger Helper

May 10, 2011 - Social couponing is exploding. How can you make it work for your brand? Comments

B2B Daily Deals Site Launches with Business Publisher

rapidbuyr Apr 27, 2011 - RapidBuyr will tap ACBJ's existing local sales teams and audiences in attempt to build national B2B daily deals offering. Comments

Placing First in Location Targeting

Apr 21, 2011 - Without a geographic targeting strategy, creative investments can go to waste. Comments

Groupon Purchases Pelago, As Whrrl Dissipates

groupon-logo Apr 18, 2011 - Daily deals company appears primed to become more geo-social. Comments

LivingSocial Offers $1 Lunches on Friday

instantdeals Apr 13, 2011 - It hopes to make a big splash in Washington, D.C., for its new "Instant Deals" mobile platform. Comments

The Introductory Guide to Location-Based Marketing

Apr 8, 2011 - Location-based services can focus on a variety of engagement and marketing aspects. It's important to define your objectives as you migrate into these services. Comments

LivingSocial Picks Up $400 Million in Funding

Apr 5, 2011 - Social-buying brand will use money to accelerate domestic and global expansion. Comments

Gilt Groupe Deals for Decorati

giltgroup Mar 23, 2011 - One high-end e-commerce brand purchases another, as daily deals niche keeps bubbling. Comments

Scvngr CEO Says Location Can Be '10X' Bigger Than Social [Video]

sethpic Mar 12, 2011 - At SXSWi, young geo-social exec packs a punch with marketing examples. Comments

Execs & Accounts: New CEO at BuzzLogic, Yahoo Sales Upheaval

Mar 11, 2011 - David Hills takes reins at BuzzLogic; IPG Media Lab fills leadership posts; another Yahoo reorg. Comments

NBC Runs Video Ads on LivingSocial

livingsocial-3-6-no-2 Mar 8, 2011 - Deal seekers are offered an extra $2 savings in exchange for watching "America's Next Great Restaurant." Comments

Quite A Deal: 'Groupons' to Earn $4B by 2015

groupon-logo Mar 3, 2011 - BIA/Kelsey study suggests a 35 percent compound annual growth rate during the next four years. Comments

The Confluence of Mobile, Location, Social, and Group

Mar 3, 2011 - And the implications and impact on integrated marketing. Comments

Tracking 'Promoted Trends': Twitter Draws Diverse Advertisers

papajohns-pizza Mar 2, 2011 - A look at the brands that ran Promoted Trends February 14 through February 28. Comments

How LivingSocial Brought Twitter to The Oscars

livingsocial Mar 1, 2011 - Daily deals site complemented TV spots with on-location red carpet tweeting. Comments

Coupon Sites Reached 19 Percent North American Users in December

coupon-stats Feb 25, 2011 - Sites like Groupon and LivingSocial reached nearly a fifth of North American Internet users in December. Comments

Exclusive Data: Groupon Unscathed By Super Bowl Fallout

groupon23 Feb 18, 2011 - New Hitwise stats show the group-buying brand is on the rebound after a tough January against LivingSocial. Comments

Groupon CEO Defends Ads After Social Media Backlash

groupon23 Feb 7, 2011 - Negative chatter permeates Facebook, Twitter, and YouTube after the daily deal site's Tibet spoof ad. Comments

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