Dec 1, 2011 - Advertisers must work with service providers to develop a customer-centric privacy plan in location marketing campaigns. Second in a three-part series. Comments
Sep 26, 2011 -
Every check-in at SFO terminal will garner a free gift for three months.
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Sep 22, 2011 -
Venture aims to attract merchants by charging less than rivals.
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Sep 8, 2011 -
Retailer pledges up to 200,000 shots for those in need.
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Sep 8, 2011 -
Search giant dives deeper into content game, perhaps further spurring Google Offers push.
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Sep 6, 2011 - Foursquare and other location-based services have gained traction. Comments
Sep 6, 2011 -
Buzz quickly mounts for a mobile app that hasn't even been released.
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Aug 30, 2011 - Your location - even where you sit - counts when it comes to social and F-commerce. Comments
Aug 25, 2011 -
Location tagging is now for all devices.
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Aug 24, 2011 -
Brand shows commitment to geo-social marketing.
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Jul 29, 2011 -
Clever do-it-yourself offers may be harder to find among deals clutter.
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Nov 16, 2011 -
Advertisers and service providers must have a thorough thought process behind the use of location marketing so as to maximise its potential. First in a three-part series.
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Nov 9, 2011 -
Social and mobile efforts play off "so wrong" gift giving.
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Nov 3, 2011 -
Arby's, Radio Shack, and Walgreens develop geo-social efforts with philanthropic tilt.
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Nov 2, 2011 -
At our annual company summit, assumptions were challenged and worldviews changed. Here are five key takeaways.
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Nov 2, 2011 - Time Out continues developing presence on the mobile app. Comments
Oct 31, 2011 -
Booyah pivots toward Zynga-like games; Gowalla and others assess alternatives to check-ins.
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Oct 5, 2011 -
Email industry warhorse buys out a geo-social marketing startup.
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Oct 4, 2011 - Global brands such as Starbucks, McDonald’s, Burberry, and Galaxy Macau team up with the check-in service. Comments
Sep 29, 2011 -
It's the largest brand activation yet for the geo-social app.
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Sep 28, 2011 - As you consider mobile social, look at these three types of activities to tap a powerful combination for marketing. Comments
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