Marketing News & Expert Advice
|
|
|
Location-based
Location-Based Advertising: Privacy
Dec 1, 2011 - Advertisers must work with service providers to develop a customer-centric privacy plan in location marketing campaigns. Second in a three-part series. Comments
Virgin America's Loopt Campaign Is Big on Prizes
Sep 26, 2011 -
Every check-in at SFO terminal will garner a free gift for three months.
Comments
Mobile Coupon Service Takes on Daily Deals in Canada
Sep 22, 2011 -
Venture aims to attract merchants by charging less than rivals.
Comments
Walgreens Donates Flu Shots Via Foursquare, Facebook
Sep 8, 2011 -
Retailer pledges up to 200,000 shots for those in need.
Comments
Google Adds Zagat to Its Local Buffet
Sep 8, 2011 -
Search giant dives deeper into content game, perhaps further spurring Google Offers push.
Comments
12% of Smartphone Users 'Get' Geo-Social
Sep 6, 2011 - Foursquare and other location-based services have gained traction. Comments
'Foursquaropoly' Wins Advertisers' Attention
Sep 6, 2011 -
Buzz quickly mounts for a mobile app that hasn't even been released.
Comments
How Facebook's Location Sharing Will Promote Commerce
Aug 30, 2011 - Your location - even where you sit - counts when it comes to social and F-commerce. Comments
Facebook: We're Committed to Check-In Deals
Aug 25, 2011 -
Location tagging is now for all devices.
Comments
Dunkin' Donuts Milks Facebook Places And Foursquare
Aug 24, 2011 -
Brand shows commitment to geo-social marketing.
Comments
Will Groupon Make Foursquare Less Fun?
Jul 29, 2011 -
Clever do-it-yourself offers may be harder to find among deals clutter.
Comments
Location-Based Advertising: The Importance of Location to Advertising
Nov 16, 2011 -
Advertisers and service providers must have a thorough thought process behind the use of location marketing so as to maximise its potential. First in a three-part series.
Comments
Radio Shack's Holiday Marketing Focused on 'So Right'
Nov 9, 2011 -
Social and mobile efforts play off "so wrong" gift giving.
Comments
Big Brands Use Foursquare for Goodwill Marketing
Nov 3, 2011 -
Arby's, Radio Shack, and Walgreens develop geo-social efforts with philanthropic tilt.
Comments
Distilled Wisdom of the Tribe: 5 Insights That Impact Digital Advertising
Nov 2, 2011 -
At our annual company summit, assumptions were challenged and worldviews changed. Here are five key takeaways.
Comments
NYC Magazine Touts Foursquare Kings
Nov 2, 2011 - Time Out continues developing presence on the mobile app. Comments
Foursquare Rivals Test New Strategies
Oct 31, 2011 -
Booyah pivots toward Zynga-like games; Gowalla and others assess alternatives to check-ins.
Comments
Silverpop Marries Foursquare to Email
Oct 5, 2011 -
Email industry warhorse buys out a geo-social marketing startup.
Comments
LBS Marketing in China: 3 Things Jiepang Can Teach Foursquare
Oct 4, 2011 - Global brands such as Starbucks, McDonald’s, Burberry, and Galaxy Macau team up with the check-in service. Comments
GameStop And Coke Launch National Scvngr Campaign
Sep 29, 2011 -
It's the largest brand activation yet for the geo-social app.
Comments
Mobile Social: The Importance of Being There
Sep 28, 2011 - As you consider mobile social, look at these three types of activities to tap a powerful combination for marketing. Comments
MOST READ
COMMENTS
UPCOMING EVENTS
-
November 4-7, 2013
-
December 2-4, 2013
-
February 10-13, 2014
-
March 19, 2014
-
Mar 31-Apr 3, 2014
WEBINARS
- Link Building FAQ's
October 8, 2013
1:00pm ET / 10:00am PT
- 5 Ways Digital Marketing Agencies Use Call Tracking to Grow Their Business
October 15, 2013
1:00pm ET / 10:00am PT
- Preparing for the Mobile Majority: How to Win When Mobile Matters Most
October 17, 2013
1:00pm ET / 10:00am PT
White Papers
-
A retailer's guide to the "right way" for personalised web experiences
Sitecore
October 02, 2013 -
Seven Questions Every Advertiser Should Ask About Ad Performance
Quantcast
October 01, 2013 -
Adapt marketing for multiple devices
Sitecore
September 23, 2013
Jobs
-
SEO/PPC Project Manager
SEO/PPC Project Manager (MDnetSolutions) - RoswellMDnetSolutions provides consultative organic and paid search services for our clients, delivering... -
Search Manager
Search Manager (Digitas Health) - New YorkSearch Manager Digitas Health is designed to connect today’s healthcare brands with 21st century... -
Search Analyst
Search Analyst (Digitas Health) - New York Position: SEM Analyst Reports to: ...
|
|
|
Incisive Interactive Marketing LLC. 2013 All rights reserved. | 55 Broad Street, 22nd Floor, New York, NY 10004 | Copyright and Licensing | Privacy Policy
