Location-based

4sqagain

Silverpop Marries Foursquare to Email

Oct 5, 2011 - Email industry warhorse buys out a geo-social marketing startup. Comments

LBS Marketing in China: 3 Things Jiepang Can Teach Foursquare

Oct 4, 2011 - Global brands such as Starbucks, McDonald’s, Burberry, and Galaxy Macau team up with the check-in service. Comments

GameStop And Coke Launch National Scvngr Campaign

2challenge1 Sep 29, 2011 - It's the largest brand activation yet for the geo-social app. Comments

Mobile Social: The Importance of Being There

Sep 28, 2011 - As you consider mobile social, look at these three types of activities to tap a powerful combination for marketing. Comments

Virgin America's Loopt Campaign Is Big on Prizes

virginamerica Sep 26, 2011 - Every check-in at SFO terminal will garner a free gift for three months. Comments

Mobile Coupon Service Takes on Daily Deals in Canada

pushadeal Sep 22, 2011 - Venture aims to attract merchants by charging less than rivals. Comments

Walgreens Donates Flu Shots Via Foursquare, Facebook

walgreens2 Sep 8, 2011 - Retailer pledges up to 200,000 shots for those in need. Comments

Google Adds Zagat to Its Local Buffet

zagat Sep 8, 2011 - Search giant dives deeper into content game, perhaps further spurring Google Offers push. Comments

12% of Smartphone Users 'Get' Geo-Social

Sep 6, 2011 - Foursquare and other location-based services have gained traction. Comments

'Foursquaropoly' Wins Advertisers' Attention

foursquaropoly Sep 6, 2011 - Buzz quickly mounts for a mobile app that hasn't even been released. Comments

How Facebook's Location Sharing Will Promote Commerce

Aug 30, 2011 - Your location - even where you sit - counts when it comes to social and F-commerce. Comments

Facebook: We're Committed to Check-In Deals

facebook-checkin Aug 25, 2011 - Location tagging is now for all devices. Comments

Dunkin' Donuts Milks Facebook Places And Foursquare

dunkin-donuts2 Aug 24, 2011 - Brand shows commitment to geo-social marketing. Comments

Will Groupon Make Foursquare Less Fun?

gowanusyachtclub Jul 29, 2011 - Clever do-it-yourself offers may be harder to find among deals clutter. Comments

McDonald's Uses Facebook Places to Build Buzz For Singapore's National Day

mcdonalds-featured Jul 22, 2011 - Location-based campaign aims for 46,000 check-ins to unlock a 'surprise' deal. Comments

Loopt Offers New Twist on Deals as Competition Grows

loopt-make-a-deal Jun 22, 2011 - Geo-social app lets consumers request discounts, but businesses have veto power. Comments

Why Buffalo Wild Wings Takes Geo-Social Seriously

buffalo-wild-title-image Jun 15, 2011 - Restaurant chain scores 200,000 Scvngr participants as second campaign begins. Comments

Frigidaire and Gowalla Team With Jennifer Garner for Charity

gowalla-jennifer Jun 9, 2011 - Check-ins may lead to $500,000 donation by appliances brand. Comments

Subway Tests Scvngr in First LBS Partnership

subway Jun 3, 2011 - Sandwich brand, Sears, and Swatch launch campaigns. Comments

Social Sharing - Moving Beyond the 'Like' Button

Jun 3, 2011 - A look at new location-based services and apps that reward and help people. Comments

The 2nd Wave of Location-Based Services

locationbased May 26, 2011 - A look at promising new services from Facebook and other companies. Comments

ClickZ Today is our #1 newsletter.
Get a daily dose of digital marketing.

COMMENTS

UPCOMING EVENTS

Featured White Papers

ion Interactive Marketing Apps for Landing Pages White Paper

Marketing Apps for Landing Pages White Paper
Marketing apps can elevate a formulaic landing page into a highly interactive user experience. Learn how to turn your static content into exciting marketing apps.

eMarketer: Redefining Mobile-Only Users: Millions Selectively Avoid the Desktop

Redefining 'Mobile-Only' Users: Millions Selectively Avoid the Desktop
A new breed of selective mobile-only consumers has emerged. What are the demos of these users and how and where can marketers reach them?

Jobs

    • Contact Center Professional
      Contact Center Professional (TCC: The Contact Center) - Hunt ValleyLooking to join a workforce that prides themselves on being routine and keeping...
    • Recruitment and Team Building Ambassador
      Recruitment and Team Building Ambassador (Agora Inc.) - BaltimoreAgora, www.agora-inc.com, continues to expand! In order to meet the needs of our...
    • Design and Publishing Specialist
      Design and Publishing Specialist (Bonner and Partners) - BaltimoreIf you’re a hungry self-starter, creative, organized and have an extreme...