Aug 6, 2013 - Marketers in Malaysia are starting to integrate creative optimization into their remarketing campaigns to drive conversions. Comments
Jun 7, 2012 - German sports brand Puma is targeting 18- to 24-year-old trendsters via its social app campaign this summer. Comments
Oct 18, 2011 - Research underscores why brands marketers must connect with consumers on the social network. YouTube matters, too. Comments
Sep 12, 2011 - Google eyes expansion in Southeast Asia; Yahoo-Nielsen, Synovate report Internet usage stats for Philippines and Malaysia. Comments
Mar 2, 2011 - Cookie deletion impacts your audience measurement and here's what you need to know. Comments
Dec 21, 2010 - As a brand or retailer, here are several things you need to consider when building your digital commerce strategy. Comments
Oct 13, 2010 - Online video goes mainstream in Asia Pacific. Comments
Customer loyalty is imperative to success, but fostering and maintaining loyalty takes a lot of work. This guide is here to help marketers build, execute, and maintain a successful loyalty initiative.
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