MasterCard

sxsw

3 Trends Marketers in Asia Can Learn From SXSW Interactive

Apr 3, 2014 - Big brands jumping on start-ups, privacy, and data ownership were among the key themes at the Austin, Texas-based event, which held valuable lessons for APAC marketers. Comments

MasterCard Integrates Purchasing Technology Into Wired

shopthis2 Oct 17, 2013 - MasterCard’s ShopThis with MasterPass allows consumers to buy products directly within advertising and editorial content. Comments

MasterCard Revamps Online Newsroom, Blog

mastercard-cashless-pioneers-blog Sep 30, 2013 - The online resources include curated content, images, videos and features on so-called cashless pioneers. Comments

Cannes 2013 Video: MasterCard Captures Priceless Moments

mastercard-cannes Jun 28, 2013 - MasterCard was at Cannes Lions in full force this year as it helped attendees from across the globe discover the best local experiences in the city with its launch of "Priceless Cannes." Comments

MasterCard Uses Social Intelligence to Tweak MasterPass Offering

masterpass Apr 30, 2013 - MasterCard's e-payments service has arrived - and it's evolved in part thanks to social media. Comments

Mobile World Congress: Visa and MasterCard Rollout Enhanced M-Commerce Platforms

visa-mastercard Feb 25, 2013 - Visa and MasterCard are both using Mobile World Congress, the world's biggest stage for mobile, to reveal deeper efforts for mobile payments across the globe. MasterCard launched MasterPass, an enhanced version of its mobile wallet PayPass, while Visa... Comments

Facebook Gifts Could Steal Search Dollars From Google

facebook-gifts Sep 28, 2012 - More than 100 partners including Vosges chocolate, Starbucks, Magnolia Bakery, and Happy Socks are signed on to sell items via Facebook's new Gifts service. Comments

MasterCard Deal Gives Brands Peek Into Consumers’ Offline Spending

mastercard Sep 27, 2012 - The partnership will enable Exponential's brands to target their digital ads to audiences based on their offline spending behavior. Comments

MasterCard Goes Local With Gilt City Deals Partnership

mastercard-chicago Jul 30, 2012 - MasterCard is offering deals for Nieman Marcus and meetings with Cubs players as part of its Priceless Cities program. Comments

Digital Wallets Beyond the Money

Apr 19, 2012 - How the clash of old businesses and new technologies could derail mobile payments. Comments

48 Items That Technology Will Replace This Decade

Jan 18, 2012 - Predictions: These changes stand to affect the future of media, marketing, and commerce. Comments

DailyCandy Targets Influencers With 2 Exclusive Deals

dailycandy-deal Oct 26, 2011 - Publisher teams up with two designers and Mastercard to offer online promotion with an offline twist. Comments

Despite NYSE #FAIL, MasterCard Check-Ins Look Like A Hit

nysemc Aug 3, 2011 - Credit brand suffers a glitch in a location-based promotion involving Yankee Stadium seats. Comments

Visa App Lets Friends Share Shopping Advice

visa-app Aug 3, 2010 - Barnes & Noble, Drugstore.com, and JCPenney have special offers in the app. Comments

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