Nov 14, 2013 - The experience, which has a bullseye on 35-year-old men and women, invites fans to create audio mashups with the sound of a Mercedes-Benz engine and aims to trigger an emotional response. Comments
Aug 28, 2013 - The German automaker has taken a personalized approach to engage prolific social media users that are likely to have engaged with many other brands' campaigns and gamification. Comments
Apr 26, 2013 - Nike has discovered the joys of Instagram. The sportswear maker recently began inviting users of the popular photo sharing site to take part in its NikeiD campaign, which lets users design, share and purchase customized versions of Nike gear. Comments
Feb 4, 2013 - Budweiser's 2013 Super Bowl ad featuring their famous Clydesdales - and introducing their newest foal, who was just seven days old during the shoot - was the big winner this year and maybe for all time. Here's a look at the most viewed ads on YouTube... Comments
Feb 1, 2013 - Here's ClickZ's take on the early Super Bowl advertising highlights this year - and what to look out for on Sunday. Comments
Nov 7, 2011 - Brands from Intel and Adidas to DHL have started using the social graph to create immersive and customised experience for consumers. Comments
Sep 28, 2011 - As you consider mobile social, look at these three types of activities to tap a powerful combination for marketing. Comments
Apr 20, 2011 - Marketing VP Steve Cannon talks social media marketing at NYIAS. Comments
Feb 9, 2011 - ClickZ examines Facebook "likes" and Twitter followers for the big game's TV advertisers. Comments
Feb 2, 2011 - First-time Super Bowl advertiser employs "Tweet Race" campaign to capture big game interest. Comments
Dec 17, 2010 - Carmaker launches a Twitter-based "race" that also includes a strong Facebook play. Comments
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