Best of #TheDress: How Brands Reacted on Twitter
Social

Best of #TheDress: How Brands Reacted on Twitter

11y Emily Alford

Best of #TheDress: How Brands Reacted on Twitter

A recent photo of an optical illusion has sparked a huge debate across the Internet as to whether a dress is white and gold or black and blue. Many br...

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Enterprise Software Can Be "Sexy," Too - If You Know How to Frame It
Marketing

Enterprise Software Can Be "Sexy," Too - If You Know How to Frame It

11y Himanshu Sareen

Enterprise Software Can Be "Sexy," Too - If You Kn...

With the increasing focus on visual appeal in the technology sector, how can enterprise software marketers showcase their products in an intriguing wa...

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4 Rules to Consider When Battling the Marketing Heavyweight, Wearables
Media

4 Rules to Consider When Battling the Marketing Heavyweight, Wearables

11y Gregg Stewart

4 Rules to Consider When Battling the Marketing He...

Wearables will provide local marketers with a host of new opportunities. Here are four rules to consider when thinking about how to apply this 'market...

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Google Earnings Up Despite Motorola Burden
Paid Search

Google Earnings Up Despite Motorola Burden

13y Mary Lisbeth D'Amico

Google Earnings Up Despite Motorola Burden

Online search giant Google exceeded forecasters' expectations with reported revenues of $14.42 billion for the last quarter of 2012. This is an increa...

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Field of Dreams
Asia

Field of Dreams

14y Nic Tinworth

Field of Dreams

Why marketers need a design strategy. Read More

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Mobile Marketing: From Concept to Practice
Asia

Mobile Marketing: From Concept to Practice

15y Joshua Maa

Mobile Marketing: From Concept to Practice

Are you still using conventional media planning methods to manage new digital media? Read More...

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