Best of #TheDress: How Brands Reacted on Twitter

Feb 27, 2015 - A recent photo of an optical illusion has sparked a huge debate across the Internet as to whether a dress is white and gold or black and blue. Many brands have taken to Twitter to join the fun. Comments

Enterprise Software Can Be "Sexy," Too - If You Know How to Frame It

enterprise-software Sep 23, 2014 - With the increasing focus on visual appeal in the technology sector, how can enterprise software marketers showcase their products in an intriguing way? Comments

4 Rules to Consider When Battling the Marketing Heavyweight, Wearables

business-fight Sep 22, 2014 - Wearables will provide local marketers with a host of new opportunities. Here are four rules to consider when thinking about how to apply this 'marketing heavyweight' to your business. Comments

Google Earnings Up Despite Motorola Burden

google-money-bags Jan 23, 2013 - Online search giant Google exceeded forecasters' expectations with reported revenues of $14.42 billion for the last quarter of 2012. This is an increase of 36 percent over the comparable quarter in 2011, and an 8 percent increase over the previous... Comments

Field of Dreams

Mar 14, 2012 - Why marketers need a design strategy. Comments

Mobile Marketing: From Concept to Practice

mobile Oct 9, 2010 - Are you still using conventional media planning methods to manage new digital media? Comments

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