Coke, Walmart, Hyundai, and others are launch partners.
Partnership offers game watchers a $5 rebate on pizzas.
Brands receptive to live stream promotional opportunities, NBC says.
Time Out continues developing presence on the mobile app.
Online deals spread beyond digital channels.
NBCU gets creative with social media - and hopes marketers come along for the ride.
Web comparables for this week's television glitz-krieg.
A look at how the launch of a new show can become a turning point for Hispanic TV.
Deal seekers are offered an extra $2 savings in exchange for watching "America's Next Great Restaurant."
Mexican food chain doubled normal daily "likes" gain and saw strong coupon redemptions.
NBC Universal-owned USA Network has added a new social layer to its ongoing Character Project initiative.
Don't understand the difference between Hispanic and Latino? Start here.
Companies failed to negotiate an outcome where Google would continue to sell TV ads on NBC networks.
While many offerings personalize the Web for users, they don't all have "a human touch." Where is the human side of the Internet heading?

June 6, 2012
1:00pm ET / 10:00am PT