Feb 16, 2012 -
Agency examined hundreds of apps in the Apple App Store and Android Marketplace.
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Dec 27, 2011 - A look at how marketers are integrating social media into their marketing plans. Comments
Dec 2, 2011 - Marketing exec Carolyn Everson: "We're hiring." Comments
Nov 8, 2011 - Research firm examines the reach of three ad networks and a women's interest site for an advertiser. Comments
Nov 8, 2011 - Local targeting lets retailers and other advertisers target based on consumers' home addresses and measure impact on sales. Comments
Nov 4, 2011 - Facebook attracted more unique video viewers in September than Hulu, ESPN, and others, according to Nielsen. Comments
Oct 25, 2011 - Why are Latinos hesitating to use coupons? Comments
Oct 20, 2011 -
Report finds whites view less online and mobile video than other groups.
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Sep 26, 2011 - A technique to evaluate big ideas in digital media. Comments
Sep 19, 2011 - Seven social media facts you need now. Comments
Jul 10, 2012 -
Nielsen said online ad spending rose 35% in the Middle East and Africa.
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Jul 2, 2012 - Marketing News Roundup: Blip, Casale Media, MediaMind Comments
May 21, 2012 -
Wildfire study shows higher engagement comes from posts that draw mentions, recommendations and shares.
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May 11, 2012 -
A Nielsen study shows moms are 35% more likely to shop for clothes online.
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Apr 20, 2012 - BabyCenter-Nielsen research reveals how women - once they become moms - change their media consumption and shopping behaviors. Comments
Apr 19, 2012 -
Marketers praise Google's new tools, but question whether they will be effective enough.
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Apr 16, 2012 - AOL advertisers will only pay for percentage of target audience actually hit. Comments
Apr 12, 2012 - Survey also shows preferences for multimedia ads. Comments
Mar 19, 2012 - New cross-platform campaign ratings system was developed with WPP. Comments
Mar 12, 2012 - Women and moms dominate the blogosphere, which now includes 181 million sites and pages globally. Comments
May 29-30, 2013
June 12-14, 2013
September 10-14, 2013
November 4-7, 2013
April 11, 2013
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April 16, 2013
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April 18, 2013
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