Jan 11, 2011 - Are consumers taking the same level of care and attention when they are signing up to reward programmes in super markets and department stores? Comments
Sep 29, 2010 -
Good standards lead to a greater level of trust, higher opening rates, and greater engagement. You get your message across and the customer is more likely to buy something.
Comments
Sep 13, 2010 -
What marketers can learn from the frenzy over the Octopus Rewards programme.
Comments
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