The "broad" from New York straddled the traditional and Internet agency worlds.
Brand incorporates social ads into traditional marketing mix model for campaign in Germany.
She replaces Liz Ross, who moved to Mediabrands Ventures in January.
Is Omnicom's announcement of partnering with Microsoft, Yahoo, and AOL to get data about users a hint of how agencies are transforming?
While WPP develops audience-buying tools, Omnicom CFO says the marketing services firm will work with third-party vendors instead.

June 6, 2012
1:00pm ET / 10:00am PT