Apr 6, 2015 - Snack brand Hostess made headlines with its MLB Opening Day tweet that apparently couldn't tell the difference between a touchdown and a home run, but was the tweet just a smart social media stunt? Comments
Oct 30, 2012 - How its localization strategy has become a benchmark for P&G globally. Comments
Sep 8, 2012 - Cloud computing and big data intelligence were key themes at the Baidu Tech Conference this year as the search giant looks to dominate China's nascent mobile Internet market. Comments
Feb 20, 2012 - While social media has primarily been defined as a buzz marketing tool, it's time we start considering how it can take on a bigger role. Comments
Jan 18, 2011 - How do businesses demonstrate value in social media? Here are some ways. Comments
2015 Holiday Email Guide
The holidays are just around the corner. Download this whitepaper to find out how to create successful holiday email campaigns that drive engagement and revenue.
Three Ways to Make Your Big Data More Valuable
Big data holds a lot of promise for marketers, but are marketers ready to make the most of it to drive better business decisions and improve ROI? This study looks at the hidden challenges modern marketers face when trying to put big data to use.
December 2, 2015
1pm ET/ 10am PT
Wednesday, December 9, 2015
5pm HKT / 5am ET