Apr 27, 2015 - The visual discovery platform has opened up its Content Publishing API to brands and their ad-tech partners, and is also introducing an ads API to help brands buy ads on the platform. Comments
Apr 24, 2014 - LinkedIn says its new Sponsored Updates Partners and Content Partners programs will help brands build stronger relationships with their target audiences. Comments
Sep 30, 2013 - The online resources include curated content, images, videos and features on so-called cashless pioneers. Comments
Dec 20, 2012 - Social media has flipped the entire landscape of brand communications and engagement with users on its head. The medium presents brands with an entirely new challenge and opportunity - if only most brands knew what to do with these social tools and... Comments
Nov 21, 2012 - Venture capitalists are hot for advertising technology and digital media startups, but not because they're sexy. It's because they help marketing perform better and let marketers do more with less, a very old-school value. Comments
Gartner Magic Quadrant for Digital Commerce
This Magic Quadrant examines leading digital commerce platforms that enable organizations to build digital commerce sites. These commerce platforms facilitate purchasing transactions over the Web, and support the creation and continuing development of an online relationship with a consumer.
Paid Search in the Mobile Era
Google reports that paid search ads are currently driving 40+ million calls per month. Cost per click is increasing, paid search budgets are growing, and mobile continues to dominate. It's time to revamp old search strategies, reimagine stale best practices, and add new layers data to your analytics.
Wednesday, June 10, 2015
12pm ET/9am PT
Tuesday, June 16, 2015
12pm ET/9am PT