Pinterest

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Target Taps Pinterest Users as Latest Designer Collaborators

Feb 14, 2014 - The brand is teaming up with three popular Pinterest users to create limited-time party-planning collections that will roll out throughout 2014. Comments

Evian Encourages Unique Valentine Messages in #ILoveYouLike

evian-i-love-you-like Feb 10, 2014 - The multi-channel effort includes Twitter, Facebook, Pinterest, and Instagram and is meant to embody the brand’s "Live Young" philosophy. Comments

#SMIRNOFFSorbet: Pin Your Guilty Pleasures Without the Guilt

fruit-smirnoff-sorbet-light-coco-crush Feb 7, 2014 - Smirnoff launched the Guiltless Pleasures Pinterest Contest in an effort to promote its new vodka flavor, Sorbet Light Pineapple Coconut. Comments

Caribou Launches Pinterest-Inspired Coffee with 64ft Living Board

living-pinterest-board-image Feb 7, 2014 - The coffee company asked Pinterest fans for inspiration for a new coffee blend and it is celebrating the launch with a living Pinterest board at the Mall of America. Comments

Social Sites Nipping at Facebook, Adobe Says

social-ad-ctr-cpc Jan 27, 2014 - Facebook remains the gorilla in social media, but retail-friendly networks could soon spell trouble for the company. Comments

$4 Million for 30 Seconds -- Will Brands Continue Scoring with #Hashtags After the Big Game?

Metlife Stadium Jan 24, 2014 - During last year's Super Bowl, many brands embraced hashtags as a way to promote fan participation and prolong the conversation -- will this trend continue in 2014? Comments

Pinterest Gives the Gift of GIFs, Recipe Search

pinterest-recipe-search Jan 23, 2014 - Pinterest news this week includes the launch of a new recipe search feature for special dietary requirements, personalized home pages (still being tested) and a functionality for GIF images. Comments

How Social Media is Shaping the Evolution of E-Commerce Web Design

wanelohimanshu Jan 14, 2014 - Now that billions of users are on social networks, the usability of such sites creates expectations elsewhere online. Comments

Pinterest Acquires VisualGraph to Boost Image Recognition

visualgraph-action Jan 9, 2014 - Pinterest acquired two-man startup VisualGraph, an image recognition and visual search platform. Many say this move primes Pinterest to be a leading image search engine and ideal place to advertise products. Comments

Pinterest Pins Hopes on Appeal: Trademark Defeat May Force Name Change

pinterest-screen Jan 7, 2014 - Pinterest may be facing a rebrand after a UK company won their trademark challenge over the visual social network's name. Comments

Social PPC in 2014: What Will the Future Bring?

shutterstock-145689659 Dec 23, 2013 - Keep your eyes and ears open to social network news, as there are social PPC opportunities everywhere... and they will only grow in 2014! Comments

Pinterest’s Top Pins of 2013: Taco Cupcakes, The Real Django & More

pinteresttoptechpins Dec 20, 2013 - What were the most popular topics among users of social imagery site Pinterest in all of 2013? From history to pop culture to taco cupcakes, Pinterest's users delight in the strange and delicious. Comments

Land O’Lakes Website Shows a Year on Family Farms

farmfamilies-desktop-01 Dec 20, 2013 - Butter and dairy product brand Land O'Lakes created a web experience that uses photos, video and audio to provide snippets of life on some of the family farms in its cooperative. Comments

Mobile Cements Status as Primary Shopping Channel

dec4 Dec 9, 2013 - Reports from Adobe,IBM, Skava and Kenshoo invariably confirm that mobile shopping is taking front seat,as demonstrated by soaring figures during Thanksgiving and Black Friday this year. Comments

Cyber Monday 2013: Largest Online Spend in U.S. History

triggit-facebook-retargeting-cyber-monday-data Dec 6, 2013 - Data shows Cyber Monday was a huge success, with comScore proclaiming it as the day with the heaviest online spend in U.S. history. Comments

Tiffany & Co Dispenses Gift Ideas in A Very Merry Countdown

tiffany-countdown Dec 4, 2013 - The advent-calendar-like Facebook app includes what the brand calls “28 perfect gift ideas.” Comments

Four Seasons Adds Pinterest Place Pins to Online Trip-Planning Service

gastronomic-travel Dec 2, 2013 - Four Seasons Hotels and Resorts has four boards with Pinterest’s new Place Pins, to help travelers in trip planning and local content discovery. Comments

What’s the Real Value of Twitter for Brands?

Thumbs-up against cloudy sky background illustration Dec 2, 2013 - That said, which brands seem to "get" marketing on Twitter and what can we learn from them? Columnist Roger Katz takes a look as marketers prepare for a more social, mobile 2014. Comments

British Airways Inspires Travel with Choose-Your-Own-Adventure Video and Digital Billboards

ba-yourope Nov 27, 2013 - Two digital campaigns this holiday season –- Yourope and #LookUp –- use technology to engage consumers and bring a bit of magic back to flying, according to a rep. Comments

Pinterest Pins Pay Big Dividends for Brands, Says Piqora

martha-stewart-pinterest Nov 21, 2013 - Data coming from social analytics company Piqora said a single pin pays dividends to brands over time - up to several months after it was originally pinned - with the average pin being worth 78 cents in sales for all types of publishers. Comments

New Pinterest Feature Lets Brands Showcase What's Trending on Their Site

zappos-pinterest-page Nov 15, 2013 - Pinterest released a new feature that allows brands to tap into the API and create dedicated pages on their websites that feature the latest trending pins around their brand. Pinterest is working with a handful of brands to test this feature. Comments

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