Sep 12, 2013 - The campaign, which attempts to make softness relevant to users outside its existing fan base, uses social elements to determine future billboard content. Comments
Dec 19, 2011 -
Mobeam's technology transforms a mobile barcode into a beam of light that POS laser scanners can see.
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Oct 18, 2011 -
Giant Eagle wants CPG sales to soar with help from mobile app.
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Oct 17, 2011 -
Social media promotes support for breast cancer organizations.
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Aug 30, 2011 -
Laundry soap's hotspotted video delivers color and clicks.
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Aug 18, 2011 - Does your digital marketing strategy demonstrate an understanding of web 2.0 media that effectively connects consumers with brands? Comments
Jul 6, 2011 - Firm sees interest from advertisers with interactive TV offering. Comments
May 16, 2011 - Four companies show how easy it is to make your birthday email program more effective and profitable. Part three in a three-part series. Comments
May 10, 2011 - Exchange-based buying still struggles to gain traction, however. Comments
May 6, 2011 - Plus moves at Dachis Group, LocalResponse, and Attik. Comments
May 6, 2011 - Companies don't need to worry about keeping up with their competitors; they need to worry about keeping up with their customers. Comments
Apr 3, 2013 -
The campaign coincides with the launch of the Head and Shoulders with Old Spice.
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Mar 18, 2013 -
The weeklong campaign resulted in content on YouTube, Twitter, Facebook, Tumblr, and the music website Bandcamp.
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Mar 1, 2013 -
Sitecore has announced that Procter & Gamble will begin using its Customer Engagement Platform (CEP) to help manage interactions with customers.
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Jan 29, 2013 -
Gillette's Kiss & Tell campaign includes a documentary, a microsite and live events.
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Jul 20, 2012 -
Transamerica will also sponsor Yahoo's most massive Olympics coverage plan yet.
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Jul 20, 2012 - The dominance of social media and the overall rise of digital means everyone associated with the Olympics has had to get serious about digital. Comments
Jun 1, 2012 -
TV spot for the floor cleaning brand is seen when people logout of Facebook.
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May 10, 2012 -
1-800-Flowers.com employs celebrity/athlete endorsers to drum up social sales.
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Mar 20, 2012 - Social movements have huge implications on brands – and many have started to get involved. Here's how. Comments
Mar 6, 2012 - Social media can take on a bigger business role beyond creating marketing buzz. Comments
November 4-7, 2013
December 2-4, 2013
February 10-13, 2014
March 19, 2014
Mar 31-Apr 3, 2014
October 8, 2013
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October 15, 2013
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October 17, 2013
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