May 16, 2011 - Four companies show how easy it is to make your birthday email program more effective and profitable. Part three in a three-part series. Comments
May 10, 2011 - Exchange-based buying still struggles to gain traction, however. Comments
May 6, 2011 - Plus moves at Dachis Group, LocalResponse, and Attik. Comments
May 6, 2011 - Companies don't need to worry about keeping up with their competitors; they need to worry about keeping up with their customers. Comments
Apr 26, 2011 - Cinco de Mayo campaign underscores how the brand's ad spend is now driven by online. Comments
Mar 17, 2011 - With the "launching pad" SheSpeaks, brands can come away with invaluable insight into their products and an entire community of advocates at their disposal. Comments
Aug 5, 2010 - China's video sharing platform plans revenue model based on branded original content. Comments
Marketing Apps for Landing Pages White Paper
Marketing apps can elevate a formulaic landing page into a highly interactive user experience. Learn how to turn your static content into exciting marketing apps.
Redefining 'Mobile-Only' Users: Millions Selectively Avoid the Desktop
A new breed of selective mobile-only consumers has emerged. What are the demos of these users and how and where can marketers reach them?
March 19, 2014