Feb 6, 2013 - Publicis group will merge its largest US digital ad agency Digitas, with its recently acquired European entity LBi, to form DigitasLBi. Headquartered in Paris, the combined venture will be led by LBi chief executive Luke Taylor, who has been appointed as DigitasLBi's global CEO. Comments
Sep 23, 2011 - In U.S., Publicis absorbs Modem brand into regional offices. Comments
Sep 15, 2011 -
Career move ends two-year dalliance with Microsoft, where he stayed after his agency's sale to Publicis.
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Aug 30, 2011 -
New director Alyson Hyder plans to go deeper in core areas of social, mobile, video, and data platforms.
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Aug 19, 2011 -
Arkansas shop has opened four new offices since '09.
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Jul 18, 2011 -
Holding companies continue to zero in on digital shops.
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Jul 18, 2011 -
Holding company purchases well-known social media agency.
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May 17, 2011 - Big four global ad company continues digital expansion with purchase of independent shop. Comments
May 12, 2011 -
Mobile has come of age but numerous marketing challenges remain.
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May 3, 2011 -
Mobile search ad clicks grew 230 percent in the past year, according to Performics.
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Apr 28, 2011 - Some staffers are let go and some walk as agency realigns to boost creative, social, and analytics chops. Comments
Sep 18, 2012 -
As the industry moves toward adopting ad viewability and online GRP style metrics, it is also learning how best - and when - to apply them.
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Apr 16, 2012 -
O'Connell and fellow Modem founders were the "preppies of Fairfield County."
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Mar 19, 2012 - EBay hands its digital account to Digitas; 180LA president is promoted to global CEO. Comments
Feb 6, 2012 - Subway's 2011 investment in Internet ads was $12.7 million, per Kantar. Comments
Jan 18, 2012 - Indie acquisition should help Publicis hit its digital revenue target. Comments
Dec 15, 2011 -
Marketing agencies take diverse approaches to interactive holiday greetings
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Dec 6, 2011 -
Minna Rhee replaces Al DiGuido at Zeta; Organic promotes two; CP+B names top digital creative; and more.
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Nov 2, 2011 - Shanghai-based digital shop's clients include Puma and General Motors. Comments
Oct 11, 2011 -
Agency will be based in NYC with seven full-time staff and a small army of consultants.
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Sep 30, 2011 - Vantage Media and BrokersWeb merge; exec changes at SolutionSet MediaWhiz and MEC North America. Comments
May 29-30, 2013
June 12-14, 2013
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November 4-7, 2013
April 11, 2013
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April 16, 2013
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April 18, 2013
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