Jun 2, 2015 - There are mutual benefits for both Unicef Hong Kong and WeChat after a micro-financing platform was launched on the Chinese social messaging app. Comments
May 31, 2015 - Advertisers are set to gain an additional foothold in China's growing programmatic market after Tencent announced the launch of its third party data management platform. Comments
May 28, 2015 - Bayern Munich's decision to launch a flagship store on China's Tmall is expected to enhance engagement with its Chinese fans. Comments
Jan 4, 2015 - As we dive into the new year, here's a rundown of the top five social media platforms in China. Comments
Oct 10, 2012 - Here are a few key standout features for iPhone 5 from a marketing lens. Comments
Feb 16, 2012 - Its weibo service gets English version, starts building games for Facebook. Comments
May 31, 2011 - A guide to optimising and managing your email campaigns to grow a relevant database in China. Comments
Jan 5, 2011 - Using one of China's largest food manufacturers, COFCO, as a case study to demonstrate successful social marketing in the country. Comments
Dec 22, 2010 - Email marketers face various challenges in China: acquiring quality databases, low open and delivery rates, spam, and more. Consider these rules before you start. Comments
Nov 30, 2010 - Maintaining a good sender reputation is not good enough. Here are tactics for improving the deliverability of your email marketing messages. Comments
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