Oct 10, 2012 - Here are a few key standout features for iPhone 5 from a marketing lens. Comments
Feb 16, 2012 - Its weibo service gets English version, starts building games for Facebook. Comments
May 31, 2011 - A guide to optimising and managing your email campaigns to grow a relevant database in China. Comments
Jan 5, 2011 - Using one of China's largest food manufacturers, COFCO, as a case study to demonstrate successful social marketing in the country. Comments
Dec 22, 2010 - Email marketers face various challenges in China: acquiring quality databases, low open and delivery rates, spam, and more. Consider these rules before you start. Comments
Nov 30, 2010 - Maintaining a good sender reputation is not good enough. Here are tactics for improving the deliverability of your email marketing messages. Comments
The Marketer's Guide to Customer Loyalty
Customer loyalty is imperative to success, but fostering and maintaining loyalty takes a lot of work. This guide is here to help marketers build, execute, and maintain a successful loyalty initiative.
The Multiplier Effect of Integrating Search & Social Advertising
Latest research reveals 68% higher revenue per conversion for marketers who integrate their search & social advertising. In addition to the research results, this whitepaper also outlines 5 strategies and 15 tactics you can use to better integrate your search and social campaigns.
August 21, 2014
September 23, 2014