relevance

relevance-definition

These 3 Digital Marketing Strategies Are Making Ads More Relevant for All

Apr 16, 2015 - Here are three examples of ways brands can produce highly relevant digital marketing campaigns. Comments

Location, Utility, and Relevancy - the Magic Combination for Brands on Mobile?

Mobile Targeting Jul 8, 2014 - There's a real opportunity in the digital space for brands to merge location-based data, utility, and relevance to create apps that provide great value to their consumers' lives. Comments

SXSW 2014: Mobile Saturday - Location-Based Marketing

burby-panel-sxsw14 Mar 17, 2014 - A panel at this year's South By Southwest prompted discussion about many facets of mobile location-based marketing, including relevancy, technology, privacy, and thinking beyond advertising. Comments

The Power of Location-Based Offers and Relevance

uber-cosmo-vegas-promo-clickz Feb 17, 2014 - Marketers are starting to take advantage of information available to them and instead of doing blanket vanilla marketing for everyone, they are starting to tell more relevant stories based on what they know about their audience. Comments

Email Marketing: How Much, How Often?

frequency Aug 11, 2011 - 5 factors to consider how frequently you should be emailing customers. Comments

Relevance of 'Frequency'?

frequency Dec 30, 2010 - In today's hyper-connected world, is spending millions of dollars on repeat exposure still effective? Comments

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Gartner Magic Quadrant for Digital Commerce

Gartner Magic Quadrant for Digital Commerce
This Magic Quadrant examines leading digital commerce platforms that enable organizations to build digital commerce sites. These commerce platforms facilitate purchasing transactions over the Web, and support the creation and continuing development of an online relationship with a consumer.

Paid Search in the Mobile Era

Paid Search in the Mobile Era
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