New Report Reveals Strategies for Maximising Performance During Black Friday Cyber Monday Season

More News New Report Reveals Strategies for Maximising Performance During Black Friday Cyber Monday Season

4m Fospha Team

New Report Reveals Strategies for Maximising Perfo...

[London, 3 November 2023] – Black Friday Cyber Monday (BFCM) is a pivotal event in the eCommerce calendar. Fospha’s comprehensive report provide...

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How Walgreens Boots Alliance rebuilt for first party data

Case Study How Walgreens Boots Alliance rebuilt for first party data

2y Benjamin Broomfield

How Walgreens Boots Alliance rebuilt for first par...

Boots, one of the UK’s largest Beauty and Pharmacy retailers, has a rich 170-year history. Their customers have always been at the core of this. The l...

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Overcoming CX shortfalls across digital channels with (and without!) AI

Actionable Analysis Overcoming CX shortfalls across digital channels with (and without!) AI

2y Cyril Coste

Overcoming CX shortfalls across digital channels w...

Exclusive advice from global influencer and CXO leader, Cyril Coste on how to amp up your customer experience (CX) strategy and connect AI with digita...

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Pin down your holiday season strategy like a boss

Digital Leaders Pin down your holiday season strategy like a boss

2y Jenna Landi

Pin down your holiday season strategy like a boss

Jenna Landi, Head of Brand Insights at Pinterest unpacks consumer insights, trends, and the marketing essentials Read More...

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Five email and mobile marketing insights from 2021 (Q1 to Q2)

Email Marketing Optimization Five email and mobile marketing insights from 2021 (Q1 to Q2)

3y Erinne Mejia

Five email and mobile marketing insights from 2021...

Acoustic's Senior Director of Product Management shares key trends around how and why consumers engage with content Read More...

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Product recommendations are not “one size fits all”

Conversion & ROI Product recommendations are not “one size fits all”

3y Jeremy Chan

Product recommendations are not “one size fits all...

A good customer experience provides differentiation for ecommerce as traditional shops reopen Read More...

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The fruits of collaboration: how US retailers are monetizing their data

UI The fruits of collaboration: how US retailers are monetizing their data

3y Selwyn Parker

The fruits of collaboration: how US retailers are ...

How customer data platforms (CDPs) are proving to be a great value proposition for retailers, enabling better data intelligence and cross-channel mark...

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How app-free contactless payments are retailers’ and shoppers’ little helpers

Commerce & Sales How app-free contactless payments are retailers’ and shoppers’ little helpers

3y Val Vacante

How app-free contactless payments are retailers’ a...

Val Vacante highlights the epic growth in contactless payments and how app-free experiences are the ultimate helper for retailers and shoppers Read Mo...

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A look at the full revenue impact of retail media ad platforms

Digital Marketing A look at the full revenue impact of retail media ad platforms

3y Mahir Prasad

A look at the full revenue impact of retail media ...

Retail media is rapidly growing in importance. Today we discuss the opportunity it brings to brands who invest in it and the barriers that still plagu...

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Analyzing the best ecommerce platforms for SEO

Digital Marketing Analyzing the best ecommerce platforms for SEO

3y Daniel Tannenbaum

Analyzing the best ecommerce platforms for SEO

From Shopify to Wix, Tudor Lodge Digital's founder, Daniel Tannenbaum analyzes the best ecommerce platforms for SEO in the market today Read More...

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Elevating customer service in 2021

Content & Experience Elevating customer service in 2021

3y Steven Petruk

Elevating customer service in 2021

CGS' Steven Petruk highlights three things your organization needs to strengthen customer service strategies: humans, technology and creativity Read M...

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How automation solves the problem of product feed and retail ad management

Marketing Technology How automation solves the problem of product feed and retail ad management

3y Jacqueline Dooley

How automation solves the problem of product feed ...

Channable is a global retail platform that enables digital marketers, brands, and online retailers to effectively automate and manage their online ret...

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Ecommerce businesses have an unprecedented opportunity to blend 1P & 3P channels for optimal growth

Digital Marketing Ecommerce businesses have an unprecedented opportunity to blend 1P & 3P channels for optimal growth

3y Jacqueline Dooley

Ecommerce businesses have an unprecedented opportu...

Sellercloud reviews post-pandemic consumer shopping patterns and outlines why an omnichannel ecommerce approach is a promising growth strategy for ret...

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Three steps to create a 360-degree customer view in 2021

Data Three steps to create a 360-degree customer view in 2021

3y Catlyn Origitano

Three steps to create a 360-degree customer view i...

Finding and growing customers needs a more modern approach. With these three steps, retailers will be on their way to future-proofing their business. ...

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Personalization: The cure for reduced media budgets in today’s environment

Personalization Personalization: The cure for reduced media budgets in today’s environment

3y Lisa Kalscheur

Personalization: The cure for reduced media budget...

Personalization can decrease bounce rates and improve other critical ecommerce metrics for retailers operating under reduced budgets. Read More...

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What should brands’ post-COVID Amazon strategy be?

Digital Marketing What should brands’ post-COVID Amazon strategy be?

3y Hannah Abbasi

What should brands’ post-COVID Amazon strategy be?

Hannah Abbasi, head of client strategy at The Shopper Agency, details how, given its COVID-fuelled popularity, brands can use Amazon to their advantag...

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D2C brands: How to sustain explosive growth beyond the pandemic

Digital Marketing D2C brands: How to sustain explosive growth beyond the pandemic

3y Abi Wendt

D2C brands: How to sustain explosive growth beyond...

Abi Wendt, Client Director at Mention Me, discusses the recent explosive growth of direct-to-consumer brands, and how this can be sustained throughout...

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A scalable lead generation platform drives local sales

Lead generation A scalable lead generation platform drives local sales

3y Nikki Vegenski

A scalable lead generation platform drives local s...

Complex customer journeys can be simplified when brands and local retailers have complementary, consistent digital marketing. Read More...

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How automation can enhance the retail experience in 2021 and beyond

Digital Marketing How automation can enhance the retail experience in 2021 and beyond

3y Venu Kannan

How automation can enhance the retail experience i...

To meet consumer expectations for a premium experience from the retailers they shop from online, brands can turn to automation technologies that will ...

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Behavior changes means new learnings for ecommerce retailers

Digital Marketing Behavior changes means new learnings for ecommerce retailers

3y John Williams

Behavior changes means new learnings for ecommerce...

John Williams, CTO at Amplience discusses how the peak in pandemic reveals new trends in shopping habits that are likely to stick around. Read More...

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Steering retail into 2021 with digital at the wheel

Ecommerce Steering retail into 2021 with digital at the wheel

3y Jim Yu

Steering retail into 2021 with digital at the whee...

Where should retailers focus their efforts for the holiday season and heading into 2021? Read More...

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Post-holiday experience: How brands should leverage Q5

Digital Marketing Post-holiday experience: How brands should leverage Q5

3y Corinne Demadis

Post-holiday experience: How brands should leverag...

Corinne Demadis, Smartly.io's VP, U.S. East, discusses the unique opportunity Q5 presents for marketers to extend sales and have a successful start to...

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Despite what you think, 2020 had a silver lining. It forced ecommerce to evolve digitally

Digital Marketing Despite what you think, 2020 had a silver lining. It forced ecommerce to evolve digitally

3y Rob Van Nuenen

Despite what you think, 2020 had a silver lining. ...

No one predicted 2020 would be what it was. There was good and bad. In ecommerce, it was good - very good.  New shops popped up either due to unemploy...

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Five retail and marketing trends for 2021

Digital Marketing Five retail and marketing trends for 2021

3y Pius Boachie

Five retail and marketing trends for 2021

2020 has transformed the retail & marketing landscape towards relationship commerce, improved seamlessness, and local retail. Explore the key drivers ...

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Top marketers highlight 5 common themes about the impact of 2020 on business

Digital Marketing Top marketers highlight 5 common themes about the impact of 2020 on business

3y Jacqueline Dooley

Top marketers highlight 5 common themes about the ...

ClickZ interviewed marketing leaders from eBay, IBM Watson, FILA, and Salesforce to get a better understanding of how COVID-19 and 2020 have impacted ...

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Ecommerce trends: Shift to online shopping may be permanent

Digital Marketing Ecommerce trends: Shift to online shopping may be permanent

3y Jacqueline Dooley

Ecommerce trends: Shift to online shopping may be ...

ClickZ’s Ecommerce Transformation Forum highlights important post-COVID ecommerce trends and insights from seven ecommerce industry luminaries. Read M...

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Cyber Week benchmarks show revenue from partnerships grew despite COVID-19

Digital Marketing Cyber Week benchmarks show revenue from partnerships grew despite COVID-19

3y Todd Crawford

Cyber Week benchmarks show revenue from partnershi...

What happened during Cyber Week this year? Impact shared data backed insights on retail and shopping clients' revenue growth during peak shopping seas...

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