Oct 2, 2014 - Experts from Rubicon Project, InMobi, Business Insider, and Heineken discuss the native advertising opportunities around mobile and how these can lead to increased conversion. Comments
Aug 1, 2014 - This is a roundup of new hires and promotions in the digital marketing industry during July. Comments
Apr 2, 2014 - Shares of Rubicon Project, Inc. (NYSE:RUBI) reached $18.30 this morning, $3.30 more per share than its IPO price. Comments
Oct 17, 2012 - The U.S.-based SSP adds new hires with plans to recruit more execs to its Sydney team. Comments
Oct 31, 2011 - Scott Moore joins Yell, and Google's founding blogger heads to Twitter. Comments
Dec 13, 2010 - Ad tech companies will create a system for sharing advertiser block lists. Other standardization projects will follow. Comments
Nov 1, 2010 - The Rubicon Project is acquiring Fox Audience Network, an advanced advertising technology platform. Comments
Hong Kong, May 5-6, 2015
Gartner Magic Quadrant for Digital Commerce
This Magic Quadrant examines leading digital commerce platforms that enable organizations to build digital commerce sites. These commerce platforms facilitate purchasing transactions over the Web, and support the creation and continuing development of an online relationship with a consumer.
Paid Search in the Mobile Era
Google reports that paid search ads are currently driving 40+ million calls per month. Cost per click is increasing, paid search budgets are growing, and mobile continues to dominate. It's time to revamp old search strategies, reimagine stale best practices, and add new layers data to your analytics.
May 6, 2015
12:00pm ET/9:00am PT