Sears

ClickZ Connected Marketing Awards 2011 Winners Announced

Aug 16, 2011 - Dell, Kirkland's, Extended Stay Hotels, KFC, and SAP recognized for marketing innovation, creativity, and business outcomes. Comments

Christopher Heine | Social Media

Subway Tests Scvngr in First LBS Partnership

Jun 3, 2011 - Sandwich brand, Sears, and Swatch launch campaigns. Comments

Christopher Heine | Strategies

Sears Recruits 'Blue Blogger Crew' for CES

Jan 4, 2011 - Retailer may use its newly formed blogger relationships as a promotional vehicle throughout 2011. Comments

Anna Maria Virzi | Email Marketing

Social Media Influenced Just 5% to Visit Retail Sites

Dec 29, 2010 - ForeSee Results survey finds that promotional e-mail still brings online shoppers to top retailers. Comments

Christopher Heine | Social Commerce

Sears Tests 'Group Liking' on Facebook

Dec 3, 2010 - If enough Facebook users 'like' a proposed deal, it's unlocked for purchase. Comments

Kate Kaye | Social Media

How Top Retailers Used Twitter on Black Friday

Nov 30, 2010 - BestBuy, Walmart, and Home Depot were among those promoting deals through Twitter, while others like JC Penney and Macy's barely made a peep. Comments

COMMENTS

UPCOMING EVENTS

SES Shanghai

May 29-30, 2013

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June 12-14, 2013

SES San Francisco

September 10-14, 2013

SES Chicago

November 4-7, 2013

WEBINARS

How to Optimize Your Social Channels for Lead Gen
April 11, 2013

1:00pm ET / 10:00am PT
Buyer 2.0: Account-Based Marketing and the Modern B2B Buyer
April 16, 2013

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Behind the Backlinks - Why They Rank
April 18, 2013

1:00pm ET / 10:00am PT

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White Papers

The Collaborative Marketing Future: How Co-Creation and Advocacy Drive Winning Companies
Crowdtap
April 05, 2013
Harnessing the $9+ Billion Social and Mobile Ad Potential: The Ultimate guide to Social Rich Media Advertising
Moontoast
April 03, 2013
Email Newsletter Design: Best Practices to Optimize Your Newsletter for Revenue and Response
LiveIntent
March 29, 2013

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