Sep 23, 2014 - Sears' Shop Your Way allows customers to make returns and exchanges from inside their vehicles by integrating the company's website, mobile app, and brick-and-mortar stores. Comments
Sep 18, 2014 - Reports show Amazon is Google's biggest search advertiser, but the online retailer is reportedly developing its own ad program to rival Google AdWords. Comments
Aug 16, 2011 - Dell, Kirkland's, Extended Stay Hotels, KFC, and SAP recognized for marketing innovation, creativity, and business outcomes. Comments
Jun 3, 2011 - Sandwich brand, Sears, and Swatch launch campaigns. Comments
Jan 4, 2011 - Retailer may use its newly formed blogger relationships as a promotional vehicle throughout 2011. Comments
Dec 29, 2010 - ForeSee Results survey finds that promotional e-mail still brings online shoppers to top retailers. Comments
Dec 3, 2010 - If enough Facebook users 'like' a proposed deal, it's unlocked for purchase. Comments
Nov 30, 2010 - BestBuy, Walmart, and Home Depot were among those promoting deals through Twitter, while others like JC Penney and Macy's barely made a peep. Comments
Hong Kong, May 5-6, 2015
Gartner Magic Quadrant for Digital Commerce
This Magic Quadrant examines leading digital commerce platforms that enable organizations to build digital commerce sites. These commerce platforms facilitate purchasing transactions over the Web, and support the creation and continuing development of an online relationship with a consumer.
Paid Search in the Mobile Era
Google reports that paid search ads are currently driving 40+ million calls per month. Cost per click is increasing, paid search budgets are growing, and mobile continues to dominate. It's time to revamp old search strategies, reimagine stale best practices, and add new layers data to your analytics.
May 6, 2015
12:00pm ET/9:00am PT