Oct 18, 2011 - Research underscores why brands marketers must connect with consumers on the social network. YouTube matters, too. Comments
Sep 2, 2011 - Facebook continues to enjoy a strong presence in the social networking scene, according to Experian Hitwise. Comments
Jul 22, 2011 - Location-based campaign aims for 46,000 check-ins to unlock a 'surprise' deal. Comments
Jul 20, 2011 - Ad spending, top 10 sites, and ecommerce trends. Comments
Jan 7, 2011 - The year 2010 can be considered a watershed time for smartphone handsets in Asia. Undoubtedly, the Apple iPhone has been a major driver of this phenomenon as the mobile handset is probably the dominant smartphone handset in Singapore, Hong Kong... Comments
Dec 21, 2010 - As a brand or retailer, here are several things you need to consider when building your digital commerce strategy. Comments
Oct 13, 2010 - Online video goes mainstream in Asia Pacific. Comments
Sep 13, 2010 - New tools and apps make it possible for forward-thinking brand marketers to create a better shopping experience for consumers. Here are four ways. Comments
9 Strategies to Engage Your Consumers
Online marketing apps are highly engaging - taking visitors on short, but effective, conversion-focused journeys. This white paper illustrates 9 strategies to engaging consumers through app-like experiences.
Redefining 'Mobile-Only' Users: Millions Selectively Avoid the Desktop
A new breed of selective mobile-only consumers has emerged. What are the demos of these users and how and where can marketers reach them?
March 19, 2014