Marketing News & Expert Advice
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SMB
Facebook Integrates Shutterstock Images for Small Business Ads
Aug 23, 2013 - Facebook released a series of updates today to help small businesses create more visually engaging ads and manage more of their content and social activity on the go. Comments
Local Online Ads to Hit $15.7B in 2011. Or Is It $23.3B?
Nov 18, 2011 - A look at two recent local online ad spending forecasts and why they disagree by billions. Comments
Local Digital Ad Revenue to Hit $23.3 Billion This Year
Nov 14, 2011 - BIA/Kelsey predicts local digital ad spending to continue growth, reaching $37.9 billion in 2015. Comments
Winning Email Marketing Tactics for SMBs in China
Nov 3, 2011 -
Consider these winning tactics to acquire new customers and retain existing ones.
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Tupelo Tourism Offers Glimpse Into Future of SMB Ads
Oct 25, 2011 -
The Mississippi birthplace of Elvis draws visitors using a diverse blend of digital tactics.
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Facebook Places Checks Out - Will Your Customers Follow?
Sep 23, 2011 - Marketers have these three opportunities to overcome the loss of Places and its 45 million users. Comments
Why Mobile Isn't Just for Big Brands Anymore
Sep 21, 2011 - With mobile advertising, SMBs can enter the mobile space now and affordably and generate qualified leads and local awareness. Comments
Buffalo Social Media Firm Focuses on Educating Local Clients
Aug 22, 2011 -
Young Western NY firm teaches mom-and-pops how to do Facebook for themselves.
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Merchant Combines Groupon with SMS, Finds Sweet Success
Aug 16, 2011 -
Gelato retailer averages 12 percent redemption rate on coupons sent via text.
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Survey: Daily Deals Drive SMB Leap to Mobile
Aug 11, 2011 -
Borrell: Over 80% of SMBs to invest in mobile marketing in 2011.
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Loopt Offers New Twist on Deals as Competition Grows
Jun 22, 2011 -
Geo-social app lets consumers request discounts, but businesses have veto power.
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5 Quick Excel Tips for Marketers and SMBs With No Time
Aug 22, 2013 -
Save time and improve your reporting skills with these important tips.
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Yahoo Launches Listing Management Tool for Small Business
Jun 17, 2013 -
Yahoo today announced the release of Localworks, a product that it says will help small businesses recapture sales they may be losing due to incorrect or outdated online listings.
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The Search Agency Automates SEM for SMBs
Mar 19, 2013 -
The Search Agency has launched an automated alternative that lets search resellers get better results for small businesses doing local search - and make more money doing so.
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Email Marketing for Local Business
Dec 31, 2012 -
Tactics to drive a digital future at the check-out counter.
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How to Engage Customers With B2B Video
Dec 14, 2012 -
Even B2B marketers at SMBs can use video to build relationships with customers…just ask Orabrush.
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SMBs' Digital Marketing Spend Outpaces Online Advertising by 2.5X
Oct 17, 2012 -
Local advertisers are spending more than twice as much on digital marketing services than online advertising, according to a new report from Borrell Associates.
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Yelp: 5 Tips for Managing the Reputation of Your Firm
Apr 18, 2012 - What doctors, lawyers, real estate agents, and other professionals need to know about the review site. Comments
Facebook Offers Consulting to Automotive Brands
Mar 26, 2012 -
Aamco is among brands getting help with pages.
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BIA/Kelsey Lowers Forecast for Local Digital Ad Revenue
Mar 20, 2012 - Rising competition among ad sellers and sluggish economy puts a damper on earlier forecast. Comments
Report: Local Ad Player WebVisible Has Closed
Dec 29, 2011 - In a note obtained by TechCrunch, CEO tells employees the bank has foreclosed. Comments
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