Mar 12, 2013 - Fan base and content do count, but it is the five P's of Facebook marketing that matter more in promoting a company's brand awareness. Comments
Feb 8, 2012 - During a vacation to Taiwan, I met bed and breakfast owners who wowed me with their efficiency as social media marketers. Comments
Nov 3, 2011 - Consider these winning tactics to acquire new customers and retain existing ones. Comments
Oct 28, 2011 - China's SME sector is growing rapidly but the use of analytics is still nascent. Here's why. Comments
9 Strategies to Engage Your Consumers
Online marketing apps are highly engaging - taking visitors on short, but effective, conversion-focused journeys. This white paper illustrates 9 strategies to engaging consumers through app-like experiences.
Redefining 'Mobile-Only' Users: Millions Selectively Avoid the Desktop
A new breed of selective mobile-only consumers has emerged. What are the demos of these users and how and where can marketers reach them?
March 19, 2014