Social analytics

Paper figures representing social networking

Harnessing the $9+ Billion Social and Mobile Ad Potential

Apr 4, 2013 - The year 2013 heralds a new world: a world where brands and agencies turn to social rich media advertising as a core way for connecting with the increasingly social and mobile consumer. Comments

Adobe Makes Big Push Into Social Analytics

Mar 10, 2011 - Tool will monitor conversations on 45 networks, allowing for analysis with on-site business results. Comments

Janrain Raises $33M Series C Round

janrain-logo-header Jan 14, 2013 - New investor Millennium Technology Value Partners led the round. Comments

Wishpond Powers Social Media for Walmart Carrier Classic

wishpond Nov 8, 2012 - Walmart's Carrier Classic is a new Veteran's Day tradition. The college basketball tournament, played out on an aircraft carrier, garnered more than 10 million viewers on ESPN last year, thanks in part to heavy use of traditional media to advertise... Comments

Financial Traders Turn to Social Network

Jonathan Adest at Tradeo Oct 24, 2012 - New social networking site will allow FX traders to connect to their peers – and to trade Comments

One Share = $4.20, According to Eventbrite

social-commerce-2012-graphic Oct 23, 2012 - Do you wonder about the value of a social media share? If it's an event managed on Eventbrite, the online registration and ticketing company can tell you to the penny. Comments

Google, Adobe Update Analytics Offerings

Mar 20, 2012 - Google enhances social reporting tools; Adobe emphasizes cross-visit reporting capabilities. Comments

Black Friday E-Commerce by the Numbers

Nov 28, 2011 - Mobile contributed to a big year-over-year increase in consumer spending activity. Comments

Webtrends Acquires Real-Time Analytics Firm

reinvigorate-webtrends Aug 8, 2011 - Technology tracks page views, shares, site referrers in real-time. Comments

Social Media Marketing: Build Your Chops

Apr 13, 2011 - How do you stay current in social media and develop the skills you know you need and keep them up-to-date? Comments

Nobody Gets Social Media...Yet

Apr 8, 2011 - The desire to define social media in settled absolutes is taking us in some directions that aren't allowing us to make the best decisions. Comments

Radian6 Teams Up With Klout for Social Analytics

opencalais-radian6 Apr 7, 2011 - New tool also offers marketers options to extract and integrate demographic and other data. Comments

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