social graph

conversion-funnel-strategies

A Sign-Up Is Not a Customer -- 4 Ways to Rethink Conversion

Feb 3, 2014 - By focusing on conversation rates, marketers risk losing sight of the original intent. Consider the onboarding approach, made simple with these four tips. Comments

Creating Social Hubs for Brands: Q&A With Tint Founder

Mar 1, 2013 - Tint's founder Tim Sae Koo explains how his company helps brands create social hubs on their websites. Comments

Familiar but New - Japan's Digital Marketing Landscape 2013

facebookjapanfeatured Nov 8, 2012 - Japan's "Galapagos" market in mobile and social marketing has evolved to become more aligned with the rest of the world. Comments

Interest vs. Social in Japan

cookpadjapanfeatured May 16, 2012 - How the interest graph has shaped the Japanese social media landscape Comments

Digital Planning in 2012: 3 Resolutions To Keep

tcbank-dreamrangers Feb 6, 2012 - Instead of diving straight into digital executions, let's examine the bigger picture for this year. Comments

Igniting the Social Graph: How to Create More Meaningful Brand Experiences

lacoste-featured Nov 7, 2011 - Brands from Intel and Adidas to DHL have started using the social graph to create immersive and customised experience for consumers. Comments

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Marketing apps can elevate a formulaic landing page into a highly interactive user experience. Learn how to turn your static content into exciting marketing apps.

eMarketer: Redefining Mobile-Only Users: Millions Selectively Avoid the Desktop

Redefining 'Mobile-Only' Users: Millions Selectively Avoid the Desktop
A new breed of selective mobile-only consumers has emerged. What are the demos of these users and how and where can marketers reach them?

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