Oct 4, 2013 - A recent survey on U.S. online consumers' behaviors sheds light on omnichannel shopping behavior in preparation for Black Friday. Comments
Nov 7, 2012 -
Riding on the coattails of Pac-Man and other 1980s arcade games, Kibbles 'n Bits dog food debuted a digital campaign that revolves around a retro 8-bit game.
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Nov 6, 2012 -
Voters can check out election results, polling station locations, and even social sentiment analysis offered by the major U.S. search engines today. Plus, YouTube has urged voters to document their vote and submit to the video-sharing site.
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Nov 6, 2012 -
Political advocacy group MoveOn.org sought to rock the liberal vote at the eleventh hour with the launch late last week of Vote Buddy, a Facebook app that lets people encourage their friends to vote.
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Nov 5, 2012 -
When consumers set out to buy a laptop, smartphone or flat-screen TV, chances are they hit the Web to see what experts have to say about the products. Yet advertisers are not making full use of this information, according to San Francisco-based NetShelter...
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Oct 29, 2012 -
Four Seasons Hotels and Resorts has launched an online campaign, The Spark, which aims to create engaging online content to inspire romance among couples.
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Oct 26, 2012 -
Users want a more lightweight option, says CEO Dick Costolo.
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Oct 25, 2012 -
Seven out of every 10 mobile ad requests served across Opera Software's ad platform during the third quarter originated from the United States and Canada, according to a new report from the Norway-based company.
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Oct 23, 2012 -
Do you wonder about the value of a social media share? If it's an event managed on Eventbrite, the online registration and ticketing company can tell you to the penny.
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Oct 23, 2012 -
The rise of big data channeled through smartphones that make social media mobile and ubiquitous, is transforming the way financial institutions will do business
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Oct 4, 2013 -
Campaigner shares tips and best practices for tapping into the lucrative millennial market this holiday season.
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Oct 2, 2013 -
How do you make it easier for your social audience to engage with your brand? See tips from a recent IBM campaign.
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Sep 30, 2013 -
A recent study reveals how Fortune 500 companies are using Instagram to better their brands. The research also provides tips on how you can use Instagram to better market your brand.
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Sep 27, 2013 -
The concept of using PPC for branding can make some advertisers uneasy, especially if they have been focused on chasing the conversion, CPAs, and strict ROIs. However, PPC can be very effective for branding, rebranding, and generating awareness of...
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Sep 20, 2013 -
With decades of experience, thousands of campaigns completed and terabytes of information and insights at our fingertips – why is digital marketing success so elusive?
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May 17, 2013 -
How marketers can use Reddit to discuss topics, ask questions, keep up with news, and participate in the community that surrounds us.
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Apr 4, 2013 -
The year 2013 heralds a new world: a world where brands and agencies turn to social rich media advertising as a core way for connecting with the increasingly social and mobile consumer.
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Feb 21, 2013 -
In this Thursday panel at SES London, experts provided tips and examples on how to better engage mobile users.
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Nov 28, 2012 -
ClickZ's Melanie White catches up with Mel Carson, founder of Delightful Communications, at SES Chicago.
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Nov 19, 2012 -
Twitter's updated mobile app for iOS and Android aims to improve search and discovery. It brings improved search features to the app and web, and shows photo and video results at the top of search results, including new tailored ranking.
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November 4-7, 2013
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February 10-13, 2014
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Mar 31-Apr 3, 2014
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