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Havas and NewsCred Partner to Source Content From Major News Publications

Feb 18, 2015 - Havas Media Group has partnered with NewsCred to gain access to thousands of heavy-hitting publications, including CNN, Al Jazeera, and the BBC. Comments

China: Using Social Scoring to Assess KOL Effectiveness

klout Apr 22, 2013 - A growing number of digital marketers are turning to social scoring tools to algorithmically grade an individual or brand's social value or influence. But each of these tools comes with its problems. Comments

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