Marketing News & Expert Advice
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social tv
Will Twittervision Transform US TV Advertising?
Oct 1, 2013 - Twitter stands firmly on the ground between the brands that spend $70 billion in TV advertising annually in the US and the broadcast shows under pressure to drive ratings. Comments
It's Not Either/or: TV and Social Advertising Complement Each Other
Jul 17, 2013 -
Instead of choosing one or the other, make them work together to create a more complete picture of your audience at scale, and get campaign metrics that actually matter.
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China's Social Media Landscape 2013 - CIC CEO on Social TV, WeChat, and More
Apr 10, 2013 -
CIC CEO Sam Flemming advises marketers how to navigate the dynamic social scape.
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SES New York Keynote Speaker Says Internet Is TV's Best Friend
Feb 26, 2013 -
According to Mike Proulx, the Internet has become TV's best friend. Proulx, the opening keynote speaker at SES New York 2013, will explain how you can reach and engage audiences by connecting TV to the web, social media, and mobile.
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MOST READ
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November 4-7, 2013
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October 8, 2013
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White Papers
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A retailer's guide to the "right way" for personalised web experiences
Sitecore
October 02, 2013 -
Seven Questions Every Advertiser Should Ask About Ad Performance
Quantcast
October 01, 2013 -
Adapt marketing for multiple devices
Sitecore
September 23, 2013
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