Sep 7, 2011 - Businesses must serve some - but not all - customers in social channels. Comments
Jun 1, 2011 - When, where, and how to use SMS messages in your marketing plans to build your list, nurture and engage, and drive revenue. Comments
Mar 15, 2011 - Southwest Airlines rewards 10 airline tickets to attendees checking in at an outdoor location. Comments
Sep 9, 2010 - Eight key questions to ask to ensure you're making it easy for customers to do what they came to do. Comments
Marketing Apps for Landing Pages White Paper
Marketing apps can elevate a formulaic landing page into a highly interactive user experience. Learn how to turn your static content into exciting marketing apps.
Redefining 'Mobile-Only' Users: Millions Selectively Avoid the Desktop
A new breed of selective mobile-only consumers has emerged. What are the demos of these users and how and where can marketers reach them?
March 19, 2014