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What Does Big Data Mean for the Internet of Things?

Jan 27, 2015 - As the Internet of Things grows, so does the amount of data that comes with it. Is there too much data? Absolutely not, say industry experts who believe marketers can utilize all of it. Comments

Google Tests Displays Ads in Gmail: Will CTRs Suffer?

gmail-display-story Mar 11, 2011 - Marketers react to image-based promotions on the right-hand side of opened e-mail messages. Comments

StrongMail Rolls Up Social Media Play

Jul 28, 2010 - E-mail marketing firm will roll a couple of acquisitions announced today into an internal agency. Comments

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A Buyer's Guide to Affiliate Management Software

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