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Goodbye, Video Responses: YouTube Giveth and YouTube Taketh Away

Aug 29, 2013 - YouTube has decided to retire Video Responses due to extreme low click-throughs. Many are lamenting the passing of this little-used feature. But what's worth commenting on are the features that YouTube has quietly given video marketers. Comments

Social Media a Meh for E-Commerce Traffic

monetate-pinterest-growth May 23, 2013 - Despite the intense marketer excitement about social media, Monetate finds that it's not a prime source of traffic to e-commerce sites, nor of purchase conversions. Comments

VIDEO- The Value of Native Advertising With StumbleUpon and Buzzfeed

native-ses Apr 5, 2013 - ClickZ speaks to Teal Newland, vice president, revenue and brand strategy at Stumbleupon; and Jonathan Perelman, vice president of strategy and industry development at Buzzfeed, to get their views on how marketers can embrace native advertising. Comments

AKQA Builds Social Catalog for Gap's Fashions

styldby-gap-akqa Feb 15, 2012 - Styld.by lets users easily share looks that include Gap clothes. Comments

Going Up Against the Old Guard

Mar 28, 2011 - Inspiration (and sometimes new insights) can come from some very unexpected places. Comments

StumbleUpon Finds Footing With Ad Upgrade

Mar 15, 2011 - New ad system includes significant price hikes, but promises higher ad volume for marketers willing to pay. Comments

Adapt.ly to Manage Ads Across Multiple Social Networks

Aug 6, 2010 - Company hopes to simplify the process of running ads across numerous social networks, and analyzing the resulting campaign performance data. Comments

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