The Huffington Post

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90 Percent of Goldman Sachs' Marketing Is Digital

Mar 12, 2015 - Amanda Rubin, managing director and global co-head of brand and content strategy at Goldman Sachs, says the company has been active in the world of digital marketing, with an emphasis on content and social. Comments

Leo Burnett Partners With The Huffington Post for a New Approach to Content Marketing

shutterstock-173706353 Oct 22, 2014 - Ad agency Leo Burnett has joined forces with digital publisher The Huffington Post to create branded content that focuses on audience engagement rather than impressions and clicks. Comments

11 Things You Can Do Right Now to Perfect Your Twitter Profile

Twitter Logo Sep 25, 2014 - News outlets should be mortified by the way they describe themselves on Twitter. Learn from their mistakes, and from the companies that are doing it right. Comments

Interactive Native Ads Deliver the Best of the Web

interactive-shutterstock-132876065 Jul 17, 2014 - Between interactive sponsored features on websites and the rise of the Visual Web, interactive native ads are poised to make big moves in the digital marketing space. Comments

AOL Debuts Native Mobile Ad Unit

huffpost-screenshot-2 Apr 25, 2014 - AOL's new ad unit claims to enable publishers to increase revenue in mobile. Comments

Content Marketing, Netflix, and the Scent of Content

netflix-phony-netflix-examples Feb 4, 2014 - Amplifying the "scent" of your content through a unique taxonomy helps end users find your content through any route that is relevant to their current goals, enabling more impulse consumption through rapid and cross-linked discovery. Comments

Digitas Reflects on Dual Media Partnership for Sprint at E3

e3-partner-content Jun 26, 2013 - Digitas secured the first native ad distribution partnership for Sprint with The Huffington Post to showcase exclusive behind-the-scenes footage from E3 on the IGN E3 VIP page. Comments

HuffPost Live Shies From Video Ads in Live Stream

huffpost-streaming-correspondent Jul 10, 2012 - Upcoming network is sponsored by Verizon and Cadillac XTS. Comments

HuffPost's Live Video Network Seeks Founding Brand Partners

huffpost-streaming-defendyourpost Feb 2, 2012 - Set to launch this summer, the streaming network will offer pre-roll and brand integration offerings. Comments

Demand Media and Seed.com Weed Out Freelancers

Oct 11, 2011 - Are ad-supported content farms drying up as an income source for stay-at-home writers? Comments

Advertising Week: A Contest for Premium Ad Dollars

aw01-0710 Oct 4, 2011 - Video and premium ads are themes so far this year. Comments

5 Traits of Effective 'About Us' Pages

Aug 26, 2011 - Everything you wanted to know about us. Comments

AOL Adds 'Devil' Partners FoxNews and Others

aol-tim-arianna Jun 21, 2011 - In Cannes, Huffington and Armstrong talk up mission to "humanize" web. Comments

Publishers Build Out Digital Marketing Services

May 13, 2011 - From custom ads to custom apps, publishers increasingly tailor content for advertisers. Comments

A Tale of Two Publishers

Apr 8, 2011 - Learn from two very different publishers with very different results: The Daily and The Huffington Post. Comments

Criteo Nabs Greg Coleman, Ex-Sales Chief at HuffPo, AOL, Yahoo

gregcoleman Apr 7, 2011 - Coleman joins retargeting specialist after rat-a-tat exits from Yahoo, AOL, and HuffPo. Comments

AOL Memo Details HuffPo Ad Sales Integration Plans

jefflevick-good Mar 1, 2011 - Longtime sales exec Mark Ellis will leave AOL. Comments

Finding the Key to the Customer

Feb 16, 2011 - All the recent acquisitions are proving that the ability to gauge insights about target audiences is in demand. Comments

HuffPo Ad Sales Dynamo Leaves With AOL Acquisition

gregcoleman Feb 7, 2011 - The executive steering The Huffington Post's successful ad revenue ship – Greg Coleman - will leave as it begins its integration with AOL. Comments

AOL's HuffPo Acquisition Is a Bid for Social Ad Spend

arianna-huffington-jpg Feb 7, 2011 - The Huffington Post is a fast growing site. Can it deliver the higher CPMs AOL craves? Comments

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