Toyota

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Interactive Native Ads Deliver the Best of the Web

Jul 17, 2014 - Between interactive sponsored features on websites and the rise of the Visual Web, interactive native ads are poised to make big moves in the digital marketing space. Comments

Pandora Helps Brands Build Out Their Sounds in Promoted Stations

pandora-sponsored-stations May 9, 2014 - In its latest effort to connect listeners and advertisers, Internet radio service Pandora has launched promoted stations with brands like Taco Bell, Skechers, and Toyota. Comments

Super Bowl XLVIII Winners, Losers and Lessons

budweiser-hero-welcome-1-1024x576 Feb 3, 2014 - Successful ads in the 2014 Super Bowl opted for serious storylines over laughs and used music instead of dialog. Budweiser had two such spots, which once again, makes it the big winner this year. Comments

ClickZ’s Super Bowl XLVIII Ad Pregame Show

tmobile-puppies Jan 31, 2014 - Highlights of the week leading up to the Super Bowl include: early releases, censorship, live fan auditions, and even a promise from one advertiser to see a woman quit her job in front of millions. Comments

Shift to Digital Drives Sales for SF Bay Area Scion Dealers

scion-shutterstock-98140868 Jan 28, 2014 - Traditionally minded Scion car dealers in the San Francisco Bay Area found upticks in leads thanks to new targeted digital campaigns. Comments

Toyota Speaks to Consumers With Voice Activated Mobile Ads

toyota-millennial-nuance Jan 14, 2014 - The ads allow consumers to learn more about apps available in Toyota’s Entune system -- which also uses voice-activated technology -- by speaking their selections. Comments

Dunkin' Donuts and Toyota Tap Google+ Hangouts for Entertainment and Brand Visibility

screenshot Dec 18, 2013 - Dunkin' Donuts hosts a live recipe contest linked to Bravo Top Chef, while Toyota lets users collaborate on car choices. Comments

Why Coca-Cola's No-Ad Stance in the Philippines is Genius Cause Marketing

coca-cola-logolj Dec 2, 2013 - Coca-Cola's much touted move to suspend brand advertising in the Philippines in favor of local relief aid is proving to be a big brand win. Comments

Toyota Creates Virtual Rubik’s Cube for Hispanic Consumers

rav4cube Oct 28, 2013 - The Toyota Rav4 Rubik’s Cube is a Facebook game that allows consumers to upload photos and share personalized cubes. Comments

Southeast Toyota to Millennials: Unexpect Everything With 2014 Corolla

graffiti Oct 21, 2013 - Southeast Toyota's campaign includes a Tumblr with art, photos, custom videos and a flash-based game, resulting in part from partnerships with YouTube influencers and bloggers. Comments

Toyota Racing Taps Twitter for Virtual Race Campaign

toyotaracing Sep 23, 2013 - The racing arm of Toyota is encouraging fans to vote for their favorite driver on Twitter and push them to an online victory as they speed toward the final lap on race day. Comments

Toyota Test Drives Ad Unit on Weather Channel App

android-toyota-rainy Feb 19, 2013 - The Weather Company released a redesigned version of The Weather Channel app for Android yesterday. Comments

ClickZ's Live Super Bowl XLVII Coverage

toyota-super-bowl-2013 Feb 3, 2013 - Check here for data and analysis as commercials air throughout the game. Comments

ClickZ's Super Bowl XLVII Preview

Super Bowl XLVII Audi Prom Feb 1, 2013 - Here's ClickZ's take on the early Super Bowl advertising highlights this year - and what to look out for on Sunday. Comments

Xbox NUads Show High Engagement With Polls

nuads Jan 8, 2013 - Microsoft has announced the results of its first flight of Xbox Live ads for marketers including Subway Restaurants and Toyota. Comments

Why Malaysia Airlines Uses Google+

mafeatured Oct 10, 2012 - An update on G+ for businesses - includes latest stats and how to measure ROI on the social network. Comments

Moguldom Bets on Video and Mobile to Connect Black Women to Brands

Jul 9, 2012 - Advertisers like General Mills, Lincoln, and Toyota have wrapped their brands around Moguldom Media Group content. Comments

Google Cars Launches for Auto Sales Lead Gen

google-palo-alto-toyota Jul 2, 2012 - Google has quietly launched Google Cars. Comments

Microsoft Signs Unilever, Toyota, Samsung to Xbox Format

microsoft-nuads Jun 14, 2012 - Xbox Live ad spending has increased 142 percent since 2010. Comments

Brands Must Develop Content Creation Mindsets

Jun 1, 2012 - Content is the fuel we all need to engage our target audiences. Comments

Toyota and Others Get Laughs with Branded Content

billyeichner May 14, 2012 - FunnyOrDie and CollegeHumor artists say new campaigns from Butterfinger and Toyota are on the way. Comments

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