Marketing News & Expert Advice
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Toys R Us
Toys "R" Us Introduces Tiny Newscasters for Holiday Campaign
Nov 8, 2012 - Instead of Santa and the North Pole, toy store chain Toys “R” Us is utilizing a newsroom and reporters in some of its digital promotional efforts this holiday season. Comments
E-commerce May Not Come Soon to Pinterest
May 17, 2012 -
A Japanese e-commerce giant led $100M VC investment.
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Execs & Accounts: IAB, New Media Strategies, iCrossing
Dec 21, 2011 - IAB promotes Doty, NMS's Snyder steps down, iCrossing names chief creative officer. Comments
ClickZ Holiday Social Showdown: Vote Your Picks!
Dec 1, 2011 -
Which brands will have the best social media campaigns this holiday season? Vote each week for your picks!
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Sports Authority Expands Shopkick Play Fourfold
Aug 17, 2011 -
Toys "R" Us joins a slew of major chains trialing the "walk-ins" app.
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10 Ways Brands Can Target Moms by Fusing Online Advertising and Social Media
Mar 8, 2011 - Want to engage moms? You have to start by giving her what she wants, keeping her entertained, and making it personal. Comments
Digital Diary: All I Want for Christmas... Is a QR Code That Works
Feb 9, 2011 -
Engaging Toys "R" Us customers using QR codes during Christmas.
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Social Media Influenced Just 5% to Visit Retail Sites
Dec 29, 2010 -
ForeSee Results survey finds that promotional e-mail still brings online shoppers to top retailers.
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MOST READ
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- Warning: Ignore These 3 Core Geo-Targeting Aspects at Your Own Risk
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