Sep 16, 2011 - Ad firms that serve political campaigns bolster online video offerings. Comments
May 20, 2011 - Video ads reached 42 percent of users over the course of the month. Comments
Mar 29, 2011 - Despite video monetization goals, Google serves fewer video ads than competitors. Comments
Feb 1, 2011 - Tremor Media, ADAP.TV, and BrightRoll served substantially more ads in December than they did the previous month, according to comScore. Comments
Nov 8, 2010 - Merged entity will be second largest online video ad company in the U.S. behind Hulu, says comScore. Comments
Oct 19, 2010 - ComScore estimates 45.4 percent of users viewed at least one video ad over the course of the month. Comments
The Marketer's Guide to Customer Loyalty
Customer loyalty is imperative to success, but fostering and maintaining loyalty takes a lot of work. This guide is here to help marketers build, execute, and maintain a successful loyalty initiative.
The Multiplier Effect of Integrating Search & Social Advertising
Latest research reveals 68% higher revenue per conversion for marketers who integrate their search & social advertising. In addition to the research results, this whitepaper also outlines 5 strategies and 15 tactics you can use to better integrate your search and social campaigns.