Oct 29, 2013 - YouTube is becoming a top destination for shoppers, Google says, but retailers need to think beyond posting TV spots. Comments
Aug 20, 2013 - Calling the TrueView ad format among its most successful to date, Google is now supporting the in-stream video ads for game publishers on the DoubleClick Ad Exchange, AdSense for games and select publishers on AdMob. Comments
Jun 22, 2013 - Including stats on YouTube's Generation C in Hong Kong. Comments
Hong Kong, May 5-6, 2015
Gartner Magic Quadrant for Digital Commerce
This Magic Quadrant examines leading digital commerce platforms that enable organizations to build digital commerce sites. These commerce platforms facilitate purchasing transactions over the Web, and support the creation and continuing development of an online relationship with a consumer.
Paid Search in the Mobile Era
Google reports that paid search ads are currently driving 40+ million calls per month. Cost per click is increasing, paid search budgets are growing, and mobile continues to dominate. It's time to revamp old search strategies, reimagine stale best practices, and add new layers data to your analytics.
May 6, 2015
12:00pm ET/9:00am PT