Dec 21, 2012 - Three execs from Accuen, Turn, and Statsit define RTB and explain why it is important for advertisers. Comments
Oct 20, 2012 - The Silicon Valley-based ad tech firm brings its data management platform to the region as Asia warms up to programmatic buying. Comments
Nov 9, 2011 - What big marketers should look for in a next-generation data management platform. Comments
Aug 1, 2011 - How 42-year-old data giant plans to expand in digital. Comments
Jan 5, 2011 - 2011 looks to be a frothy year for ad tech startups. So far this week, six ad firms have raised $126.5 million. Comments
Dec 13, 2010 - Ad tech companies will create a system for sharing advertiser block lists. Other standardization projects will follow. Comments
Marketing Apps for Landing Pages White Paper
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Redefining 'Mobile-Only' Users: Millions Selectively Avoid the Desktop
A new breed of selective mobile-only consumers has emerged. What are the demos of these users and how and where can marketers reach them?
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