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When Big Data Doesn't Provide Big Insights

Chris O'Hara  |  Strategies

Nov 9, 2011 - What big marketers should look for in a next-generation data management platform. Comments

Zachary Rodgers  |  Strategies

Questions for Scott Howe, New CEO of Acxiom

scott-howe-2011 Aug 1, 2011 - How 42-year-old data giant plans to expand in digital. Comments

Zachary Rodgers  |  Strategies

It's Raining Funds: Turn, Centro, 33Across, Dachis Take Cash

raining-cash Jan 5, 2011 - 2011 looks to be a frothy year for ad tech startups. So far this week, six ad firms have raised $126.5 million. Comments

Jack Marshall  |  Display Advertising

Firms Working on Standards for Real-Time Bidding

Dec 13, 2010 - Ad tech companies will create a system for sharing advertiser block lists. Other standardization projects will follow. Comments

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