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5 Holiday Ads That Won Social in 2014

Jan 2, 2015 - We've taken a look back at the five best holiday ads that took social media by storm at the end of 2014, spurring dinner table conversation and sales alike. Comments

Looking Good While Doing Good: Cause Marketing and the Holidays

shutterstock-230887741 Dec 15, 2014 - Many brands give back to their favorite causes during the holidays. WestJet and UPS explain how companies can generate goodwill while sharing their good deeds. Comments

Black Friday 2013: Embrace Omnichannel Behavior and Social Opportunities

online-shopping Oct 4, 2013 - A recent survey on U.S. online consumers' behaviors sheds light on omnichannel shopping behavior in preparation for Black Friday. Comments

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