Apr 24, 2014 - As traditional television reinvents itself in the image of modern-day media, it's changing the rules of content production and distribution on the Web - without social media, TV is stuck in the past. Comments
Mar 21, 2014 - The campaigns will combine Tumblr’s suite of ad products with custom content developed by Viacom. Comments
Aug 30, 2013 - An examination into the shift behind why live and custom content is central to brand success in a digital world. Comments
Jul 17, 2013 - MTV says this makes the VMAs the first award show to utilize Instagram and Vine videos in this capacity. Comments
Jan 25, 2012 - Amazon, Federated Media also see big gains in audience by year's end, comScore Media Metrix reports. Comments
Apr 5, 2011 - The holding company made a major investment in Vice Media, best known for Vice Magazine. Comments
Feb 3, 2011 - Hulu's monetization increased significantly in each of the past two years. Comments
The Marketer's Guide to Customer Loyalty
Customer loyalty is imperative to success, but fostering and maintaining loyalty takes a lot of work. This guide is here to help marketers build, execute, and maintain a successful loyalty initiative.
The Multiplier Effect of Integrating Search & Social Advertising
Latest research reveals 68% higher revenue per conversion for marketers who integrate their search & social advertising. In addition to the research results, this whitepaper also outlines 5 strategies and 15 tactics you can use to better integrate your search and social campaigns.
September 23, 2014