Dec 22, 2014 - The past year was full of brilliant marketing campaigns, but some clever content got overlooked. Experts Susan Credle and Greg Jarboe weigh in on the best of the rest in 2014. Comments
Nov 26, 2014 - Nikon gave several people one of its cameras to document their passions. Executed by McCann Erickson, the campaign also allows consumers to contribute their pictures with a hashtag. Comments
Oct 13, 2014 - Video strategists from Story Worldwide, eMarketer, and A&E Network agree that YouTube is king when it comes to video marketing, but continue to search for opportunities on newer platforms. Comments
Sep 5, 2014 - Now that the ALS Ice Bucket Challenge has reached its zenith, it's time to look at what other brands can learn from its massive success. Comments
Feb 5, 2014 - The brand’s "Smellcome to Manhood" campaign includes "Internetervention" and "Mom Song" videos with more than 25 million views. Comments
Jan 30, 2014 - The company behind Sweethearts, the candy formerly known as Conversation Hearts, wants consumers to tweet messages to @Tweethearts that they can later print on candy. Comments
Dec 2, 2013 - Century 21's song released on YouTube, iTunes and Vimeo is the latest real-time marketing effort from the residential real estate brand. Comments
Dec 6, 2012 - The modern furniture brand is inviting Twitter users to play musical chairs online for a chance to win physical chairs. Comments
Sep 15, 2011 - A social media platform helps brands connect with consumers - and turn out inspirational and viral consumer-generated marketing materials. Comments
Aug 23, 2011 - Duck Brand Duct Tape's video gets big viral push in one day. Comments
May 12, 2011 - A video ad channel is economically more compelling than TV, and here's why. Comments
Apr 21, 2011 - Over 1,400 people have inserted their images into Evian's new "Baby Inside" campaign video since launch. Comments
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