Mar 1, 2011 - Customer reviews on the product page are a key component for improving your organic search results; here are some companies that are doing it well, and some that are not. Comments
Dec 17, 2010 - Are you ensuring that your search strategy offline and online, internal and external, is available when your customers are searching in the future? Comments
Nov 30, 2010 - Web retailers enjoyed a resurgent Black Friday last week, according to various reports. Comments
Nov 19, 2010 - Sports Authority, Pepsi, and JC Penney plan yuletide campaigns on Foursquare, while Walmart, Best Buy, and Target give geo-social a 'Whrrl.' Comments
The Marketer's Guide to Customer Loyalty
Customer loyalty is imperative to success, but fostering and maintaining loyalty takes a lot of work. This guide is here to help marketers build, execute, and maintain a successful loyalty initiative.
The Multiplier Effect of Integrating Search & Social Advertising
Latest research reveals 68% higher revenue per conversion for marketers who integrate their search & social advertising. In addition to the research results, this whitepaper also outlines 5 strategies and 15 tactics you can use to better integrate your search and social campaigns.